dc.contributor.advisor | Campi Cevallos, Cumanda | |
dc.contributor.author | Castro Perez, Evelton Edu | |
dc.contributor.author | Perez Lozano, Davor Omar | |
dc.date.accessioned | 2025-05-06T14:59:02Z | |
dc.date.available | 2025-05-06T14:59:02Z | |
dc.date.issued | 2025 | |
dc.identifier.uri | http://dspace.utb.edu.ec/handle/49000/18207 | |
dc.description | The main objective of this research study is to combat disinformation exposed on social networks, using journalistic ethics as a defense mechanism that guarantees the reliability of the information disseminated. In conjunction with the exploratory and descriptive designs and the qualitative approach technique, a questionnaire was applied to 3 expert professionals on the subject, obtaining as a result relevant aspects that highlight the importance of journalistic ethics in relation to the dissemination of false information. This study seeks to contribute to the development of new strategies that are aimed at and committed to strengthening ethical journalism. | es_ES |
dc.description | The main objective of this research study is to combat disinformation exposed on social networks, using journalistic ethics as a defense mechanism that guarantees the reliability of the information disseminated. In conjunction with the exploratory and descriptive designs and the qualitative approach technique, a questionnaire was applied to 3 expert professionals on the subject, obtaining as a result relevant aspects that highlight the importance of journalistic ethics in relation to the dissemination of false information. This study seeks to contribute to the development of new strategies that are aimed at and committed to strengthening ethical journalism. | es_ES |
dc.description.abstract | El presente estudio de investigación, tiene como objetivo principal, combatir la desinformación expuesta en las redes sociales, haciendo uso de la ética periodística como un mecanismo de defensa que garantice la confiabilidad de la información difundida. En conjunto con los diseños exploratorio, descriptivo y la técnica de enfoque cualitativo, se le aplicó un cuestionario de preguntas a 3 profesionales expertos del tema, obteniendo como resultado aspectos relevantes que destacan la importancia de la ética periodista en relación a la difusión de información falsa. Este estudio busca contribuir al desarrollo de nuevas estrategias que vayan encaminadas y comprometidas al fortalecimiento de un periodismo ético. | es_ES |
dc.format.extent | 64p. | es_ES |
dc.language.iso | es | es_ES |
dc.publisher | BABAHOYO: UTB, 2025 | es_ES |
dc.rights | Attribution-NonCommercial-NoDerivs 3.0 United States | * |
dc.rights.uri | http://creativecommons.org/licenses/by-nc-nd/3.0/us/ | * |
dc.subject | Redes sociales | es_ES |
dc.subject | Ética periodística | es_ES |
dc.subject | Diseño exploratorio | es_ES |
dc.subject | Periodista | es_ES |
dc.title | La ética periodística como herramienta para contrarrestar la desinformación a través de las redes sociales | es_ES |
dc.type | bachelorThesis | es_ES |