dc.contributor.advisor | Onofre Zapata, Ronny | |
dc.contributor.author | Merizalde Benítez, Andrea Damaris | |
dc.date.accessioned | 2024-09-26T16:38:55Z | |
dc.date.available | 2024-09-26T16:38:55Z | |
dc.date.issued | 2024 | |
dc.identifier.uri | http://dspace.utb.edu.ec/handle/49000/17364 | |
dc.description | This case study analyzes the customer service offered by Netlife in the city of Babahoyo, during the year 2023. The service channels evaluated include: 1. Physical Office: Provides in-person assistance for inquiries, payments and technical issues. 2. Telephone Numbers: Hotline for technical support and billing queries. 3. Online Support: Tools like live chat and contact forms available on the Netlife website. 4. Social Networks: Use of platforms such as Facebook and Twitter for interaction and problem solving. 5. Email: Additional channel to receive and manage queries and complaints. 6. Mobile Application: Facilitates account management, bill payments and offers technical support. This analysis seeks to evaluate the effectiveness of these channels and propose improvements to optimize the customer experience. For more specific details, it is recommended to visit Netlife's official website or contact their customer service directly. | es_ES |
dc.description | This case study analyzes the customer service offered by Netlife in the city of Babahoyo, during the year 2023. The service channels evaluated include: 1. Physical Office: Provides in-person assistance for inquiries, payments and technical issues. 2. Telephone Numbers: Hotline for technical support and billing queries. 3. Online Support: Tools like live chat and contact forms available on the Netlife website. 4. Social Networks: Use of platforms such as Facebook and Twitter for interaction and problem solving. 5. Email: Additional channel to receive and manage queries and complaints. 6. Mobile Application: Facilitates account management, bill payments and offers technical support. This analysis seeks to evaluate the effectiveness of these channels and propose improvements to optimize the customer experience. For more specific details, it is recommended to visit Netlife's official website or contact their customer service directly. | es_ES |
dc.description.abstract | Este estudio de caso analiza la atención al cliente ofrecida por Netlife en la ciudad de Babahoyo, durante el año 2023. Los canales de atención evaluados incluyen: 1. Oficina Física: Proporciona asistencia en persona para consultas, pagos y problemas técnicos. 2. Teléfonos de Atención: Línea directa para soporte técnico y consultas de facturación. 3. Soporte en Línea: Herramientas como chat en vivo y formularios de contacto disponibles en el sitio web de Netlife. 4. Redes Sociales: Uso de plataformas como Facebook y Twitter para interacción y resolución de problemas. 5. Correo Electrónico: Canal adicional para recibir y gestionar consultas y reclamos. 6. Aplicación Móvil: Facilita la gestión de cuentas, pagos de facturas y ofrece soporte técnico. Este análisis busca evaluar la efectividad de estos canales y proponer mejoras para optimizar la experiencia del cliente. Para más detalles específicos, se recomienda visitar el sitio web oficial de Netlife o contactar directamente con su servicio de atención al cliente. | es_ES |
dc.format.extent | 46 p. | es_ES |
dc.language.iso | es | es_ES |
dc.publisher | Babahoyo: UTB-FAFI. 2024 | es_ES |
dc.rights | Atribución-NoComercial-SinDerivadas 3.0 Ecuador | * |
dc.rights.uri | http://creativecommons.org/licenses/by-nc-nd/3.0/ec/ | * |
dc.subject | Atención al cliente | es_ES |
dc.subject | Eficiencia | es_ES |
dc.subject | Satisfacción del cliente | es_ES |
dc.subject | Capacitación al personal | es_ES |
dc.subject | Atención personalizada | es_ES |
dc.subject.other | Comercio | es_ES |
dc.title | Atención al cliente de la Empresa Netlife de la ciudad de Babahoyo provincia de Los Ríos periodo 2023. | es_ES |
dc.type | bachelorThesis | es_ES |