dc.contributor.advisor | Torres Navarrete, Rumania Alexandra | |
dc.contributor.author | Guano Cuenca, Marjorie Jessenia | |
dc.date.accessioned | 2025-06-11T14:35:27Z | |
dc.date.available | 2025-06-11T14:35:27Z | |
dc.date.issued | 2024 | |
dc.identifier.uri | http://dspace.utb.edu.ec/handle/49000/18590 | |
dc.description | Solid waste management in San Carlos Parish, Canton Quevedo, faces significant challenges due to improper waste disposal, which generates contamination and affects the quality of life of the inhabitants. Despite efforts in environmental education programs, social and cultural barriers limit the adoption of sustainable practices such as waste separation. This study focuses on analyzing the communication strategies used in these programs and their impact on waste management habits in the parish. Through the identification of gaps and opportunities for improvement, we seek to propose new strategies adapted to the local context to promote greater community awareness and participation in waste separation and sustainable waste management. It is expected that these proposals will strengthen the environmental commitment of the population and contribute to a cleaner and healthier environment, serving as a model for other communities with similar problems and consolidating an integrated approach. | es_ES |
dc.description | Solid waste management in San Carlos Parish, Canton Quevedo, faces significant challenges due to improper waste disposal, which generates contamination and affects the quality of life of the inhabitants. Despite efforts in environmental education programs, social and cultural barriers limit the adoption of sustainable practices such as waste separation. This study focuses on analyzing the communication strategies used in these programs and their impact on waste management habits in the parish. Through the identification of gaps and opportunities for improvement, we seek to propose new strategies adapted to the local context to promote greater community awareness and participation in waste separation and sustainable waste management. It is expected that these proposals will strengthen the environmental commitment of the population and contribute to a cleaner and healthier environment, serving as a model for other communities with similar problems and consolidating an integrated approach. | es_ES |
dc.description.abstract | La gestión de residuos sólidos en la Parroquia San Carlos, Cantón Quevedo, enfrenta desafíos significativos debido a la disposición incorrecta de los desechos, lo que genera contaminación y afecta la calidad de vida de los habitantes. A pesar de los esfuerzos en programas de educación ambiental, las barreras sociales y culturales limitan la adopción de prácticas sostenibles como la separación de residuos. Este estudio se enfoca en analizar las estrategias de comunicación utilizadas en estos programas y su impacto en los hábitos de manejo de residuos en la Parroquia. A través de la identificación de brechas y oportunidades de mejora, se busca proponer nuevas estrategias adaptadas al contexto local para promover una mayor conciencia y participación de la comunidad en la separación y manejo sostenible de residuos. Se espera que estas propuestas fortalezcan el compromiso ambiental de la población y contribuyan a un entorno más limpio y saludable, sirviendo como modelo para otras comunidades con problemas similares y consolidando un enfoque integral. | es_ES |
dc.format.extent | 67 P | es_ES |
dc.language.iso | es | es_ES |
dc.publisher | Quevedo | es_ES |
dc.rights | Attribution-NonCommercial-NoDerivs 3.0 United States | * |
dc.rights.uri | http://creativecommons.org/licenses/by-nc-nd/3.0/us/ | * |
dc.subject | Gestión de residuos sólidos | es_ES |
dc.subject | Educación ambiental | es_ES |
dc.subject | Estrategias de comunicación | es_ES |
dc.subject | Programas ambientales | es_ES |
dc.subject | Manejo sostenible | es_ES |
dc.title | ESTRATEGIAS DE COMUNICACIÓN EN PROGRAMAS AMBIENTALES Y SU INCIDENCIA EN LOS HÁBITOS DE SEPARACIÓN DE RESIDUOS Y EL MANEJO SOSTENIBLE EN LA PARROQUIA SAN CARLOS DEL CANTON QUEVEDO | es_ES |
dc.type | bachelorThesis | es_ES |