REDES SOCIALES Y SU INFLUENCIA EN LOS PROFESIONALES EGRESADOS DE LA CARRERA DE COMUNICACIÓN SOCIAL DE LA UNIVERSIDAD TÉCNICA DE BABAHOYO, EXTENSIÓN QUEVEDO, AÑO 2022.
| dc.contributor.advisor | Triana Palma, Melba Lilian | |
| dc.contributor.author | Triana Delgado, Miguel Angel | |
| dc.date.accessioned | 2023-06-23T16:31:53Z | |
| dc.date.available | 2023-06-23T16:31:53Z | |
| dc.date.issued | 2023 | |
| dc.identifier.uri | http://dspace.utb.edu.ec/handle/49000/14587 | |
| dc.description | The research project seeks to know the influences of social networks on social communication graduates, whose general objective is to identify the influence of social networks on professionals graduated from the social communication career of the Technical University of Babahoyo. , extension Quevedo, year 2022. The methodology was based on the deductive, bibliographical method, the research modality was mixed, the field contemplated a systematic, rigorous and rational process of data collection, the techniques were direct observation and the applied survey to a sample of 98 people. The results showed that the graduates do use social networks with great incidence, for more than 4 hours a day, whose time dedicated is mostly for leisure, with Instagram being the favorite network, respecting the influence of social networks , there are very scattered points of view but the highest incidence indicates that it influences the sharing of information, testimony or data in real time, but likewise a quarter said that it does not influence anything. It is concluded that professionals graduated in social communication do not see social networks as a direct platform for their professional growth. | es_ES |
| dc.description | The research project seeks to know the influences of social networks on social communication graduates, whose general objective is to identify the influence of social networks on professionals graduated from the social communication career of the Technical University of Babahoyo. , extension Quevedo, year 2022. The methodology was based on the deductive, bibliographical method, the research modality was mixed, the field contemplated a systematic, rigorous and rational process of data collection, the techniques were direct observation and the applied survey to a sample of 98 people. The results showed that the graduates do use social networks with great incidence, for more than 4 hours a day, whose time dedicated is mostly for leisure, with Instagram being the favorite network, respecting the influence of social networks , there are very scattered points of view but the highest incidence indicates that it influences the sharing of information, testimony or data in real time, but likewise a quarter said that it does not influence anything. It is concluded that professionals graduated in social communication do not see social networks as a direct platform for their professional growth. | es_ES |
| dc.description.abstract | El proyecto de investigación busca conocer las influencias de las redes sociales en los egresados de comunicación social, cuyo objetivo general es Identificar la influencia de las redes sociales en los profesionales egresados de la carrera de comunicación social de la Universidad Técnica de Babahoyo, extensión Quevedo, año 2022. La metodología se fundamentó por el método deductivo, bibliográfico, la modalidad de investigación fue mixta, de campo contempló un proceso sistemático, riguroso y racional de recolección de datos, las técnicas fueron la observación directa y la encuesta aplicada a una muestra de 98 personas. Los resultados evidenciaron que los egresados si utilizan con mucha incidencia las redes sociales, durante más de 4 horas al día, cuyo tiempo dedicado es por ocio en su gran mayoría, siendo la red favorita Instagram, respeto a la influencia de las redes sociales, hay puntos de vistas muy dispersos pero la mayor incidencia apunta a que influye en compartir información testimonio o datos en tiempo real, pero así mismo la cuarta parte dijo que no influye en nada. Se concluye que los profesionales egresados en comunicación social, no ven a las redes sociales como una plataforma directa para su crecimiento profesional. | es_ES |
| dc.format.extent | 64 P | es_ES |
| dc.language.iso | es | es_ES |
| dc.publisher | Quevedo | es_ES |
| dc.rights | Atribución-NoComercial-SinDerivadas 3.0 Ecuador | * |
| dc.rights.uri | http://creativecommons.org/licenses/by-nc-nd/3.0/ec/ | * |
| dc.subject | Comunicación | es_ES |
| dc.subject | Plataformas digitales | es_ES |
| dc.subject | Redes sociales | es_ES |
| dc.subject | Egresados | es_ES |
| dc.title | REDES SOCIALES Y SU INFLUENCIA EN LOS PROFESIONALES EGRESADOS DE LA CARRERA DE COMUNICACIÓN SOCIAL DE LA UNIVERSIDAD TÉCNICA DE BABAHOYO, EXTENSIÓN QUEVEDO, AÑO 2022. | es_ES |
| dc.type | bachelorThesis | es_ES |
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