Comunidad latina y redes sociales como medios de información en la ciudad de Myrtle Beach, Estados Unidos
| dc.contributor.advisor | Dahik Solis, Cecilia Elizabeth | |
| dc.contributor.author | Ordoñez Cardenas, Stephania Vicenta | |
| dc.date.accessioned | 2022-08-10T16:21:51Z | |
| dc.date.available | 2022-08-10T16:21:51Z | |
| dc.date.issued | 2022 | |
| dc.identifier.uri | http://dspace.utb.edu.ec/handle/49000/12417 | |
| dc.description | Social networks are a fundamental part in the development and interaction of society, providing a wide range of possibilities to consume content of all kinds, considering, above all, that their use becomes a daily occurrence when human being’s cross borders and leave their comfort zone in search of new and better opportunities. The present case study on the "Latino Community and Social Networks as Information Media in the City of Myrtle Beach" in the United States focused its analysis on the influence of social networks on adults in the Latino community as information media in the year 2021 in the locality. In reference to the methodology, a descriptive study was developed, through a quantitative approach and the use of the digital survey technique through a Google form to a total of 381 people, who are part of a sample of the Latino population living in the city of South Carolina, in order to understand the current use of social networks as media and citizen perception regarding the most used platforms. Through this study it can be confirmed that social networks are a reliable and indispensable means of communication for Latinos living in Myrtle Beach and that, through them, they keep not only informed, but also in contact with loved ones, entertain themselves, interact and learn about the different work offers existing in their community. | es_ES |
| dc.description | Social networks are a fundamental part in the development and interaction of society, providing a wide range of possibilities to consume content of all kinds, considering, above all, that their use becomes a daily occurrence when human being’s cross borders and leave their comfort zone in search of new and better opportunities. The present case study on the "Latino Community and Social Networks as Information Media in the City of Myrtle Beach" in the United States focused its analysis on the influence of social networks on adults in the Latino community as information media in the year 2021 in the locality. In reference to the methodology, a descriptive study was developed, through a quantitative approach and the use of the digital survey technique through a Google form to a total of 381 people, who are part of a sample of the Latino population living in the city of South Carolina, in order to understand the current use of social networks as media and citizen perception regarding the most used platforms. Through this study it can be confirmed that social networks are a reliable and indispensable means of communication for Latinos living in Myrtle Beach and that, through them, they keep not only informed, but also in contact with loved ones, entertain themselves, interact and learn about the different work offers existing in their community. | es_ES |
| dc.description.abstract | Las redes sociales son parte fundamental en el desarrollo e interacción de la sociedad, brindan un abanico de posibilidades para consumir contenidos de todo tipo, considerando, sobre todo, que su uso se vuelve cotidiano cuando el ser humano cruza las fronteras y sale de su zona de confort en busca de nuevas y mejores oportunidades. El presente estudio de caso sobre la “Comunidad Latina y Redes Sociales Como Medios de Información de la Ciudad de Myrtle Beach” en Estados Unidos centró su análisis en la influencia de las redes sociales en las personas adultas de la comunidad latina como medios de información en el año 2021 en la localidad antes mencionada. En referencia a la metodología, se desarrolló un estudio descriptivo, mediante el enfoque cuantitativo y el uso de la técnica de encuesta digital a través de formulario de Google a un total de 381 personas, que forman parte de una muestra de la población latina que radica en la ciudad de Carolina del Sur, a fin de poder comprender el actual uso de las redes sociales como medios de comunicación y la percepción ciudadana en cuanto a las plataformas más utilizadas. A través de este estudio se puede confirmar que las redes sociales son un medio de comunicación confiable e indispensable para los latinos residentes en Myrtle Beach y que, a través de estas, se mantienen no solo informados, sino que también en contacto con seres queridos, se entretienen, relacionan y conocen de las distintitas ofertas labores existentes en su comunidad. | es_ES |
| dc.format.extent | 40 p. | es_ES |
| dc.language.iso | es | es_ES |
| dc.publisher | BABAHOYO: UTB, 2022 | es_ES |
| dc.rights | Atribución-NoComercial-SinDerivadas 3.0 Ecuador | * |
| dc.rights.uri | http://creativecommons.org/licenses/by-nc-nd/3.0/ec/ | * |
| dc.subject | Redes sociales | es_ES |
| dc.subject | Latinos | es_ES |
| dc.subject | Medios de comunicación | es_ES |
| dc.subject | Myrtle Beach | es_ES |
| dc.title | Comunidad latina y redes sociales como medios de información en la ciudad de Myrtle Beach, Estados Unidos | es_ES |
| dc.type | bachelorThesis | es_ES |
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