Plan de negocios para la implementación de un centro turístico y recreacional en el cantón Valencia - año 2021
| dc.contributor.advisor | Peñafiel Nivela, Gonzalo Arturo | |
| dc.contributor.author | Hidalgo Arana, Dayse Elizabeth | |
| dc.date.accessioned | 2021-12-09T21:23:25Z | |
| dc.date.available | 2021-12-09T21:23:25Z | |
| dc.date.issued | 2021 | |
| dc.identifier.uri | http://dspace.utb.edu.ec/handle/49000/11071 | |
| dc.description | This written report, entitled, Creation of a tourist recreation center in the canton of Valencia during the year 2021, aims to create a business plan for the creation of a recreational site, for which a bibliographic research is used. documentary, descriptive, supported by field research, the methods to be used for information management are the inductive-deductive, as well as the analytical method. The population under study was made up of the population of the canton of Valencia, which may be future potential customers, to whom, through a simple random sampling, the significant sample of 271 people is chosen to whom the survey is applied to obtain information about the acceptance of the site. Among the main results obtained, the population believes that there should be a tourist center in the Canton of Valencia, since there is no place for family recreation and if this place exists, most of the people indicated that they would always visit this tourist center, With this information, the creation of the tourist center is made possible in this place where nature mixes with the fresh waters of the river and the tranquility of the sector for recreation. The work concludes that the creation of the tourist center in the canton of Valencia has a good acceptance by the citizens of the canton and tourists not only from other cities but also foreigners, on the other hand it recommends that tourism ventures be increased, by facilitating financing to the population interested in investing in this undertaking, in order to contribute to the socioeconomic development of the canton. | es_ES |
| dc.description | This written report, entitled, Creation of a tourist recreation center in the canton of Valencia during the year 2021, aims to create a business plan for the creation of a recreational site, for which a bibliographic research is used. documentary, descriptive, supported by field research, the methods to be used for information management are the inductive-deductive, as well as the analytical method. The population under study was made up of the population of the canton of Valencia, which may be future potential customers, to whom, through a simple random sampling, the significant sample of 271 people is chosen to whom the survey is applied to obtain information about the acceptance of the site. Among the main results obtained, the population believes that there should be a tourist center in the Canton of Valencia, since there is no place for family recreation and if this place exists, most of the people indicated that they would always visit this tourist center, With this information, the creation of the tourist center is made possible in this place where nature mixes with the fresh waters of the river and the tranquility of the sector for recreation. The work concludes that the creation of the tourist center in the canton of Valencia has a good acceptance by the citizens of the canton and tourists not only from other cities but also foreigners, on the other hand it recommends that tourism ventures be increased, by facilitating financing to the population interested in investing in this undertaking, in order to contribute to the socioeconomic development of the canton. | es_ES |
| dc.description.abstract | El presente informe escrito, titulado, Creación de un centro de recreación turística en el cantón Valencia durante el año 2021, tiene como finalidad la creación de un plan de negocios para la creación de un sitio recreativo, para ello se utiliza una investigación de tipo bibliográfica documental, descriptiva, apoyada con una investigación de campo, los métodos a utilizarse para le manejo de la información son el inductivo -deductivo, así como el método analítico. La población objetos de estudio estuvo conformada por la población el cantón valencia, que pueden ser futuros clientes potenciales, a los cuales mediante un muestreo aleatorio simple se elije la muestra significativa de 271 personas a quienes se aplica la encuesta para la obtención de información sobre la aceptación del sitio. Entre los principales resultados obtenidos se tiene que la población opina que que debe existir un centro turístico en el Cantón Valencia, ya que no existe un lugar de recreación familiar y de existir este lugar la mayoría de las personas indicaron que visitarían siempre este centro turístico, con esta información se hace factible la creación del centro turístico en este lugar donde se mezcla la naturaleza con las frescas aguas del rio y la tranquilidad del sector para recrearse. El trabajo concluye que la creación del centro turístico en el cantón Valencia tiene una buena aceptación por parte de la ciudadanía del cantón y turistas no solo de otras ciudades sino extranjeros, por otro lado recomienda que se incrementen los emprendimientos turísticos, mediante la facilitación de financiamiento a la población interesada en invertir en este emprendimiento, para de esta manera contribuir al desarrollo socioeconómico del cantón. | es_ES |
| dc.format.extent | 29 p. | es_ES |
| dc.language.iso | es | es_ES |
| dc.publisher | BABAHOYO: UTB, 2021 | es_ES |
| dc.rights | Atribución-NoComercial-SinDerivadas 3.0 Ecuador | * |
| dc.rights.uri | http://creativecommons.org/licenses/by-nc-nd/3.0/ec/ | * |
| dc.subject | Plan de negocios | es_ES |
| dc.subject | Centro turístico | es_ES |
| dc.subject | Recreación | es_ES |
| dc.title | Plan de negocios para la implementación de un centro turístico y recreacional en el cantón Valencia - año 2021 | es_ES |
| dc.type | bachelorThesis | es_ES |
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