Influencia de los comunicadores en la responsabilidad ambiental de los habitantes del cantón Quevedo, 2020
| dc.contributor.advisor | Castro Torres, Fátima del Rocio | |
| dc.contributor.author | Ling Moreira, Fernando Aurelio | |
| dc.date.accessioned | 2021-08-30T16:24:05Z | |
| dc.date.available | 2021-08-30T16:24:05Z | |
| dc.date.issued | 2021 | |
| dc.identifier.uri | http://dspace.utb.edu.ec/handle/49000/10113 | |
| dc.description | This case study was developed in the city of Quevedo with the aim of analyzing the influence of communicators on environmental responsibility, for the realization of it, deductive research was used working from the general to the specific, the applied technique was the online interview the same one that served for data collection. The population involved were communication professionals and their sample was 15 communicators. Little or no information was broadcast due to the lack of specialized professionals, therefore, the inhabitants of the Quevedo Canton did not have environmental content in their television programming and in the media in general, and not only in Quevedo, but also in Ecuador. | es_ES |
| dc.description | This case study was developed in the city of Quevedo with the aim of analyzing the influence of communicators on environmental responsibility, for the realization of it, deductive research was used working from the general to the specific, the applied technique was the online interview the same one that served for data collection. The population involved were communication professionals and their sample was 15 communicators. Little or no information was broadcast due to the lack of specialized professionals, therefore, the inhabitants of the Quevedo Canton did not have environmental content in their television programming and in the media in general, and not only in Quevedo, but also in Ecuador. | es_ES |
| dc.description.abstract | Este estudio de caso se lo elaboró en la ciudad de Quevedo con el objetivo de analizar la influencia de los comunicadores en la responsabilidad ambiental, para la realización del mismo se utilizó la investigación deductiva trabajando de lo general a lo especifico, la técnica aplicada fue la entrevista online la misma que sirvió para la recolección de datos. La población involucrada fueron los profesionales de la comunicación y su muestra fue 15 comunicadores. La información que se emitió fue poco o nula debido a la falta de profesionales especializados, por ende, los habitantes del Cantón Quevedo no tenían contenidos de carácter ambiental en su programación televisiva y en los medios de comunicación en general, y no solo en Quevedo, sino que también en Ecuador. | es_ES |
| dc.format.extent | 42 p. | es_ES |
| dc.language.iso | es | es_ES |
| dc.publisher | BABAHOYO: UTB, 2021 | es_ES |
| dc.rights | Atribución-NoComercial-SinDerivadas 3.0 Ecuador | * |
| dc.rights.uri | http://creativecommons.org/licenses/by-nc-nd/3.0/ec/ | * |
| dc.subject | Comunicador | es_ES |
| dc.subject | Responsabilidad ambiental | es_ES |
| dc.subject | Responsabilidad social | es_ES |
| dc.subject | Información | es_ES |
| dc.title | Influencia de los comunicadores en la responsabilidad ambiental de los habitantes del cantón Quevedo, 2020 | es_ES |
| dc.type | bachelorThesis | es_ES |
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