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Nivel de ventas del local comercial “Punto Cell” del cantón Ventanas
dc.contributor.advisor | Castro López, Gabriela Alexandra | |
dc.contributor.author | Cordero Muñoz, Briggitte Marilin | |
dc.date.accessioned | 2020-04-30T16:29:53Z | |
dc.date.available | 2020-04-30T16:29:53Z | |
dc.date.issued | 2020 | |
dc.identifier.uri | http://dspace.utb.edu.ec/handle/49000/7526 | |
dc.description | The present case study carried out in the company “Punto Cell” has a production focus, for which reason it is based on the sales levels that it has had on cell phones from 2016 to 2019, due to that during this period its sales have decreased by a considerable percentage, which is not encouraging for the company. The objective of this research is to externalize and understand the causes of the sales levels presented by the company and the various factors that influence it both externally and internally | es_ES |
dc.description | The present case study carried out in the company “Punto Cell” has a production focus, for which reason it is based on the sales levels that it has had on cell phones from 2016 to 2019, due to that during this period its sales have decreased by a considerable percentage, which is not encouraging for the company. The objective of this research is to externalize and understand the causes of the sales levels presented by the company and the various factors that influence it both externally and internally | es_ES |
dc.description.abstract | El presente estudio de caso que se realizó en la empresa “Punto Cell” tiene un enfoque de producción, por motivo que se basa en los niveles de venta que ha tenido la misma en los teléfonos celulares desde el año 2016 hasta el año 2019, debido que durante este periodo sus ventas han disminuido en un porcentaje considerable lo cual no es nada alentador para la compañía. El objetivo de esta investigación es exteriorizar y entender las causas de los niveles de ventas que presenta la empresa y los diversos factores que influyen en la misma tanto de manera externa como interna | es_ES |
dc.format.extent | 26 p. | es_ES |
dc.language.iso | es | es_ES |
dc.publisher | Babahoyo, UTB - FAFI 2020 | es_ES |
dc.rights | Atribución-NoComercial-SinDerivadas 3.0 Ecuador | * |
dc.rights.uri | http://creativecommons.org/licenses/by-nc-nd/3.0/ec/ | * |
dc.subject | Nivel de ventas | es_ES |
dc.subject | Competencia | es_ES |
dc.subject | Temporadas | es_ES |
dc.subject | Atención al Cliente | es_ES |
dc.subject | Marketing | es_ES |
dc.title | Nivel de ventas del local comercial “Punto Cell” del cantón Ventanas | es_ES |
dc.type | bachelorThesis | es_ES |