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Desempeñó laboral de los asesores comerciales de la Empresa Artefacta en la ciudad de Babahoyo, periodo 2023.
| dc.contributor.advisor | Gómez Costain, Danny Javier | |
| dc.contributor.author | García Peralta, Wilson Enrique | |
| dc.date.accessioned | 2024-03-28T00:16:20Z | |
| dc.date.available | 2024-03-28T00:16:20Z | |
| dc.date.issued | 2024 | |
| dc.identifier.uri | http://dspace.utb.edu.ec/handle/49000/15829 | |
| dc.description | Business advisors play a crucial role in businesses by acting as direct links between the organization and its potential or existing clients. Their main responsibility is to promote and sell the company's products or services, meeting pre-established sales goals. This involves identifying business opportunities, establishing relationships with clients, presenting commercial proposals, negotiating conditions and closing sales. In addition to direct sales, sales advisors also perform post-sales follow-up activities to ensure customer satisfaction and foster long-term relationships. This may include troubleshooting assistance, customer service, and offering additional products. To be successful in their work, business advisors must possess effective communication skills, the ability to establish solid interpersonal relationships, in-depth knowledge of the products or services they represent, as well as negotiation and sales closing skills. Business advisors' job performance is evaluated primarily based on their ability to meet and exceed established sales goals, maintain high levels of customer satisfaction, and contribute to the overall growth of the company. This can be measured by indicators such as sales volume, customer retention rate and quality of service provided. | es_ES |
| dc.description | Business advisors play a crucial role in businesses by acting as direct links between the organization and its potential or existing clients. Their main responsibility is to promote and sell the company's products or services, meeting pre-established sales goals. This involves identifying business opportunities, establishing relationships with clients, presenting commercial proposals, negotiating conditions and closing sales. In addition to direct sales, sales advisors also perform post-sales follow-up activities to ensure customer satisfaction and foster long-term relationships. This may include troubleshooting assistance, customer service, and offering additional products. To be successful in their work, business advisors must possess effective communication skills, the ability to establish solid interpersonal relationships, in-depth knowledge of the products or services they represent, as well as negotiation and sales closing skills. Business advisors' job performance is evaluated primarily based on their ability to meet and exceed established sales goals, maintain high levels of customer satisfaction, and contribute to the overall growth of the company. This can be measured by indicators such as sales volume, customer retention rate and quality of service provided. | es_ES |
| dc.description.abstract | Los asesores comerciales desempeñan un papel crucial en las empresas al actuar como enlaces directos entre la organización y sus clientes potenciales o existentes. Su principal responsabilidad es promover y vender los productos o servicios de la empresa, cumpliendo con metas de ventas preestablecidas. Esto implica identificar oportunidades de negocio, establecer relaciones con clientes, presentar propuestas comerciales, negociar condiciones y cerrar ventas. Además de la venta directa, los asesores comerciales también realizan actividades de seguimiento postventa para garantizar la satisfacción del cliente y fomentar relaciones a largo plazo. Esto puede incluir asistencia en la resolución de problemas, atención al cliente y ofrecimiento de productos adicionales. Para tener éxito en su labor, los asesores comerciales deben poseer habilidades de comunicación efectiva, capacidad para establecer relaciones interpersonales sólidas, conocimiento profundo de los productos o servicios que representan, así como habilidades de negociación y cierre de ventas. El desempeño laboral de los asesores comerciales se evalúa principalmente en función de su capacidad para alcanzar y superar los objetivos de ventas establecidos, mantener altos niveles de satisfacción del cliente y contribuir al crecimiento general de la empresa. Esto puede medirse mediante indicadores como el volumen de ventas, la tasa de retención de clientes y la calidad del servicio proporcionado. | es_ES |
| dc.format.extent | 41 p. | es_ES |
| dc.language.iso | es | es_ES |
| dc.publisher | Babahoyo: UTB-FAFI. 2024 | es_ES |
| dc.rights | Atribución-NoComercial-SinDerivadas 3.0 Ecuador | * |
| dc.rights.uri | http://creativecommons.org/licenses/by-nc-nd/3.0/ec/ | * |
| dc.subject | Asesores | es_ES |
| dc.subject | Asistente personal | es_ES |
| dc.subject | Comercial | es_ES |
| dc.subject | Desempeño laboral | es_ES |
| dc.subject | Indicadores de gestión | es_ES |
| dc.title | Desempeñó laboral de los asesores comerciales de la Empresa Artefacta en la ciudad de Babahoyo, periodo 2023. | es_ES |
| dc.type | bachelorThesis | es_ES |
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