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Atención al cliente en la empresa bar fénix en la ciudad de ventanas en el periodo 2022
| dc.contributor.advisor | Ocampo Ulloa, Wendy Lorena | |
| dc.contributor.author | Pérez Rivera, Christian Eduardo | |
| dc.date.accessioned | 2023-11-12T21:54:28Z | |
| dc.date.available | 2023-11-12T21:54:28Z | |
| dc.date.issued | 2023 | |
| dc.identifier.uri | http://dspace.utb.edu.ec/handle/49000/15239 | |
| dc.description | The implementation of this case study is based on customer service in the Bar Fénix company in the city of windows in the period 2022, which has investigative objectivity focused on analyzing the process reflected in serving users to improve the service provided by the company, this allows us to identify the methods related to this topic that should be used by observing how employees treat consumers to provide a better service and purchasing experience, considering that the possibility of achieving what is established It is through the use of effective tools such as surveys aimed at this type of people who consume the different products that the business sells, since, in this way, the internal problems that are affected by these types of procedures will be identified. Therefore, the objective of the work is based on the analysis of the customer service process, by obtaining information through primary and secondary sources, to improve the service provided by the company. Therefore, it is considered that through this collection of information it will be possible to determine the factors that generate problems in the sales service that are applied in Bar Fénix, where investigative techniques such as interviews with the administrator and surveys of consumers of the business have been the very important key to achieving and fulfilling the objectivity of this analytical report. | es_ES |
| dc.description | The implementation of this case study is based on customer service in the Bar Fénix company in the city of windows in the period 2022, which has investigative objectivity focused on analyzing the process reflected in serving users to improve the service provided by the company, this allows us to identify the methods related to this topic that should be used by observing how employees treat consumers to provide a better service and purchasing experience, considering that the possibility of achieving what is established It is through the use of effective tools such as surveys aimed at this type of people who consume the different products that the business sells, since, in this way, the internal problems that are affected by these types of procedures will be identified. Therefore, the objective of the work is based on the analysis of the customer service process, by obtaining information through primary and secondary sources, to improve the service provided by the company. Therefore, it is considered that through this collection of information it will be possible to determine the factors that generate problems in the sales service that are applied in Bar Fénix, where investigative techniques such as interviews with the administrator and surveys of consumers of the business have been the very important key to achieving and fulfilling the objectivity of this analytical report. | es_ES |
| dc.description.abstract | La realización del presente caso de estudio se basa en la atención al cliente en la empresa Bar Fénix en la ciudad de ventanas en el periodo 2022, la cual, cuenta con una objetividad investigativa enfocada en analizar el proceso reflejado en atender a los usuarios para mejorar el servicio que brinda la empresa, esto permite que se logre identificar los métodos relacionados a este temática que se deben usar al observar cómo los empleados tratan a los consumidores para entregar un mejor servicio y experiencia de compra, considerando que la posibilidad de lograr lo establecido es a través del uso de herramientas efectivas como encuestas dirigidas a este tipo de personas que consumen los diferentes productos que el negocio comercializa, ya que, de esa forma se identificará los problemas internos que están afectado este tipo de procedimientos. Por tanto, el objetivo del trabajo es se basa en el análisis del proceso de atención al cliente, por medio de la obtención de información a través de fuentes primarias y secundaria, para el mejoramiento del servicio que brinda la empresa. Por lo cual, se considera que a través de esta recolectar de información se podrá determinar los factores que generan problemas en el servicio de ventas que se aplican en el Bar Fénix, donde las técnicas investigativas como entrevista al administrador y la encuesta a los consumidores del negocio han sido la clave muy importante para lograr y cumplir la objetividad del presente informe analítico. | es_ES |
| dc.format.extent | 42 p. | es_ES |
| dc.language.iso | es | es_ES |
| dc.publisher | Babahoyo: UTB-FAFI. 2023 | es_ES |
| dc.rights | Atribución-NoComercial-SinDerivadas 3.0 Ecuador | * |
| dc.rights.uri | http://creativecommons.org/licenses/by-nc-nd/3.0/ec/ | * |
| dc.subject | Factores | es_ES |
| dc.subject | Atención Al Cliente | es_ES |
| dc.subject | Servicio | es_ES |
| dc.subject | Ventas | es_ES |
| dc.subject | Falencias | es_ES |
| dc.title | Atención al cliente en la empresa bar fénix en la ciudad de ventanas en el periodo 2022 | es_ES |
| dc.type | bachelorThesis | es_ES |
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