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dc.contributor.advisorMarcial, Dayra
dc.contributor.authorAcosta Echeverria, Jordy Wladimir
dc.date.accessioned2022-11-23T20:06:43Z
dc.date.available2022-11-23T20:06:43Z
dc.date.issued2022
dc.identifier.urihttp://dspace.utb.edu.ec/handle/49000/13383
dc.descriptionThe present investigation consists of recommending the Julio Jaramillo popular music museum as a tourist attraction in the city of Guayaquil in order to potentiate the visits of national and foreign tourists. This project was born from observing the disinterest and cultural ignorance of an emblematic place, heritage and symbol of our national history. During the investigative process, the study variables were investigated in depth, in addition, different research methods were applied, such as: the deductive, inductive, analytical and descriptive method, which contributed to the development of my study. Likewise, the survey technique is used, which aims to collect information from tourists who visit the museum, in this way it will be possible to identify detected situations and then give them a solution from a professional approach. Finally, with the results obtained through this process, the need to recommend the museum as a tourist attraction of cultural importance is identified, from the professional field it is suggested the promotion of this attraction through advertising in digital media and social networks since currently the Most of the population uses this type of tools.es_ES
dc.descriptionThe present investigation consists of recommending the Julio Jaramillo popular music museum as a tourist attraction in the city of Guayaquil in order to potentiate the visits of national and foreign tourists. This project was born from observing the disinterest and cultural ignorance of an emblematic place, heritage and symbol of our national history. During the investigative process, the study variables were investigated in depth, in addition, different research methods were applied, such as: the deductive, inductive, analytical and descriptive method, which contributed to the development of my study. Likewise, the survey technique is used, which aims to collect information from tourists who visit the museum, in this way it will be possible to identify detected situations and then give them a solution from a professional approach. Finally, with the results obtained through this process, the need to recommend the museum as a tourist attraction of cultural importance is identified, from the professional field it is suggested the promotion of this attraction through advertising in digital media and social networks since currently the Most of the population uses this type of tools.es_ES
dc.description.abstractLa presente investigación consiste en recomendar el museo de música popular Julio Jaramillo como atractivo turístico en la ciudad de Guayaquil con el fin de potencializar las visitas de turistas nacionales y extranjeros. Este proyecto nace a partir de observar el desinterés y desconocimiento cultural de un lugar emblemático, patrimonio y símbolo de nuestra historia nacional. Durante el proceso investigativo se indagó a profundidad las variables de estudio, además se aplicaron diferentes métodos de investigación como son: el método deductivo, inductivo, analítico y descriptivo, los cuales aportaron al desarrollo de mi estudio. Así mismo se utiliza la técnica de la encuesta que tiene como objetivo recolectar información de los turistas que visitan el museo, de esta manera se logrará identificar situaciones detectadas para posteriormente darles solución desde un enfoque profesional. Finalmente, con los resultados obtenidos a través de este proceso se identifica la necesidad de recomendar al museo como un atractivo turístico de importancia cultural, desde el ámbito profesional se sugiere la promoción de este atractivo mediante publicidad en medios digitales y redes sociales puesto que actualmente la mayor parte de la población utiliza este tipo de herramientas.es_ES
dc.format.extent47 p.es_ES
dc.language.isoeses_ES
dc.publisherBABAHOYO: UTB, 2022es_ES
dc.rightsAtribución-NoComercial-SinDerivadas 3.0 Ecuador*
dc.rights.urihttp://creativecommons.org/licenses/by-nc-nd/3.0/ec/*
dc.subjectMuseo de música populares_ES
dc.subjectCulturaes_ES
dc.subjectAtractivos turísticoses_ES
dc.subjectPatrimonioes_ES
dc.titleEl Museo Municipal de música popular de Julio Jaramillo como atractivo turístico de la ciudad de Guayaquiles_ES
dc.typebachelorThesises_ES


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