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dc.contributor.advisorSalamea Limones, Victoria
dc.contributor.authorGonzáles Pilozo, Jeniffer Dayana
dc.date.accessioned2022-09-20T17:20:35Z
dc.date.available2022-09-20T17:20:35Z
dc.date.issued2022
dc.identifier.urihttp://dspace.utb.edu.ec/handle/49000/12489
dc.descriptionIn this work, the journalistic treatment of the information offered by the Ecuadorian newspapers on the war between Russia and Ukraine is addressed, considering the media of greater popularity in the country, which is one of the main managers of public opinion. In relation to the methodology, an inductive study was set up, through a qualitative approach, with the implementation of two techniques: the observation sheets for the analysis of the journalistic structure of the selected media and the interview to manage criteria on the importance of periodical treatment and its incidence in society. In order to generate theoretical and practical contributions with the aim of providing knowledge to students and future communication professionals, or to people who are informed through printed media. In addition, this work is based on the investigation of the general theme, the confrontation between Russia and Ukraine, its antecedents, and specific characteristics of a social conflict, so that prior knowledge is obtained to know the periodical treatment of the diaries. The informative treatment is fundamental for the development of high-impact news, in this way it avoids generating data that misinform, alarm or generate speculation in society. The communication media influence people and provide organized information, with a high-value hierarchy, and the correct framework should be the priority of journalists.es_ES
dc.descriptionIn this work, the journalistic treatment of the information offered by the Ecuadorian newspapers on the war between Russia and Ukraine is addressed, considering the media of greater popularity in the country, which is one of the main managers of public opinion. In relation to the methodology, an inductive study was set up, through a qualitative approach, with the implementation of two techniques: the observation sheets for the analysis of the journalistic structure of the selected media and the interview to manage criteria on the importance of periodical treatment and its incidence in society. In order to generate theoretical and practical contributions with the aim of providing knowledge to students and future communication professionals, or to people who are informed through printed media. In addition, this work is based on the investigation of the general theme, the confrontation between Russia and Ukraine, its antecedents, and specific characteristics of a social conflict, so that prior knowledge is obtained to know the periodical treatment of the diaries. The informative treatment is fundamental for the development of high-impact news, in this way it avoids generating data that misinform, alarm or generate speculation in society. The communication media influence people and provide organized information, with a high-value hierarchy, and the correct framework should be the priority of journalists.es_ES
dc.description.abstractEn este trabajo se aborda el tratamiento periodístico de la información ofrecida por los diarios ecuatorianos sobre la guerra entre Rusia y Ucrania, a considerarse los medios impresos de mayor popularidad en el país, ya que son uno de los principales gestores de la opinión pública. En relación con la metodología, se planteó un estudio inductivo, a través de un enfoque cualitativo, con la implementación de dos técnicas: las fichas de observación para el análisis de la estructura periodística de los medios seleccionados y la entrevista para gestionar criterios sobre la importancia del tratamiento periodístico y su incidencia en la sociedad. Para así generar aportes teóricos y prácticos con la finalidad de aportar conocimiento a los estudiantes y futuros profesionales de comunicación, o a las personas que se informan a través de los medios impresos. Además, este trabajo se fundamenta con la indagación del tema general, el enfrentamiento entre Rusia y Ucrania, sus antecedentes y características propias de un conflicto social, de modo que se tiene conocimiento previo a conocer el tratamiento periodístico de los diarios. El tratamiento informativo es fundamental para el desarrollo de noticias de alto impacto, de este modo se evita generar datos que desinformen, alarmen o generen especulación a la sociedad. Los medios de comunicación influyen en las personas y brindar una información organizada, con jerarquía de alto valor y con el encuadre correcto debe ser la prioridad de los periodistas.es_ES
dc.format.extent47 p.es_ES
dc.language.isoeses_ES
dc.publisherBABAHOYO: UTB, 2022es_ES
dc.rightsAtribución-NoComercial-SinDerivadas 3.0 Ecuador*
dc.rights.urihttp://creativecommons.org/licenses/by-nc-nd/3.0/ec/*
dc.subjectMedios impresoses_ES
dc.subjectEstructura informativaes_ES
dc.subjectInfluencia mediáticaes_ES
dc.subjectTratamiento periodísticoes_ES
dc.titleAnálisis del tratamiento periodístico de los diarios ecuatorianos. Guerra Ucrania-Rusiaes_ES
dc.typebachelorThesises_ES


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Atribución-NoComercial-SinDerivadas 3.0 Ecuador
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