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Análisis del perfil de los turistas en destinos pet friendly para el desarrollo de un producto turístico de la Provincia de los Ríos
| dc.contributor.advisor | Arellano Valencia, Dario Javier | |
| dc.contributor.author | Barahona Ruiz, Kelly Mariuxi | |
| dc.date.accessioned | 2021-11-23T19:25:48Z | |
| dc.date.available | 2021-11-23T19:25:48Z | |
| dc.date.issued | 2021 | |
| dc.identifier.uri | http://dspace.utb.edu.ec/handle/49000/10633 | |
| dc.description | The province of Los Ríos does not have a pet friendly establishment, the same as tourist establishments that allow pets to enter these certain places, this service is very important because it makes life easier for tourists, since they can travel in company of your pets. The purpose of this case study is to analyze in detail the profile of tourists in pet friendly destinations in the province of Los Ríos to create an innovative product that allows the inclusion of animals, which many times are not given because other people do not agree to share with pets. Through the results of digital surveys, it was detected that the province does not provide this service, and it is very important to start generating this service, since it is a plus that allows good economic income, because the inhabitants of the province are willing to to pay for this service. In addition, several methods were used in this research, such as: qualitative, synthetic and inductive. Also 3 types of research, the same ones that are: documented, diagnostic and descriptive. | es_ES |
| dc.description | The province of Los Ríos does not have a pet friendly establishment, the same as tourist establishments that allow pets to enter these certain places, this service is very important because it makes life easier for tourists, since they can travel in company of your pets. The purpose of this case study is to analyze in detail the profile of tourists in pet friendly destinations in the province of Los Ríos to create an innovative product that allows the inclusion of animals, which many times are not given because other people do not agree to share with pets. Through the results of digital surveys, it was detected that the province does not provide this service, and it is very important to start generating this service, since it is a plus that allows good economic income, because the inhabitants of the province are willing to to pay for this service. In addition, several methods were used in this research, such as: qualitative, synthetic and inductive. Also 3 types of research, the same ones that are: documented, diagnostic and descriptive. | es_ES |
| dc.description.abstract | La provincia de Los Ríos no cuenta con establecimiento Pet Friendly, el mismo que se trata de establecimientos turísticos que permiten el ingreso de mascotas a estos determinados sitios, este servicio es muy importante porque les facilita la vida a los turistas, ya que pueden viajar en compañía de sus mascotas. Este estudio de caso tiene como finalidad analizar de manera detalla el perfil de los turistas en destinos Pet Friendly en la provincia de Los Ríos para crear un producto innovador que permita la inclusión de los animales, mismas que muchas veces no se da porque a otras personas no están de acuerdo compartir con mascotas. Mediante el resultado de las encuestas digitales se detectó que la provincia no se da este servicio, y es muy importante empezar a generar este servicio, ya que es un plus que permite tener buenos ingresos económicos, porque los habitantes de la provincia si están a dispuestos a pagar por este servicio. Además, en esta investigación se utilizaron varios métodos como: cualitativo, sintético e inductivo. También 3 tipos de investigación, las mismas que son: documentada, diagnostica y descriptiva | es_ES |
| dc.format.extent | 30 p. | es_ES |
| dc.language.iso | es | es_ES |
| dc.publisher | BABAHOYO: UTB, 2021 | es_ES |
| dc.rights | Atribución-NoComercial-SinDerivadas 3.0 Ecuador | * |
| dc.rights.uri | http://creativecommons.org/licenses/by-nc-nd/3.0/ec/ | * |
| dc.subject | Innovación de servicios | es_ES |
| dc.subject | Perfil de los turistas | es_ES |
| dc.subject | Pet Friendly | es_ES |
| dc.title | Análisis del perfil de los turistas en destinos pet friendly para el desarrollo de un producto turístico de la Provincia de los Ríos | es_ES |
| dc.type | bachelorThesis | es_ES |
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