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Estructura de las noticias en la fans-page de diario El Comercio
| dc.contributor.advisor | Dahik Solis, Cecilia Elizabeth | |
| dc.contributor.author | Magallón Lavayen, Narcisa Samantha | |
| dc.date.accessioned | 2021-08-04T20:43:35Z | |
| dc.date.available | 2021-08-04T20:43:35Z | |
| dc.date.issued | 2021 | |
| dc.identifier.uri | http://dspace.utb.edu.ec/handle/49000/10074 | |
| dc.description | Digital news is known as "Online Journalism" which consists of adapting to society through digital platforms, it is also responsible for producing elements and services offered by the Internet in order to enrich any information that will be processed and disseminated immediately . Likewise, they go through a phenomenon of multimedia communication that allows the interaction of users with the communication medium. It is also a new way of producing and circulating news through the Internet, considering that new technologies have transformed the way we communicate. The evolution of the media seeks to stand out alongside traditional media, but nevertheless technology advances more every day and smart devices have surpassed the communication schemes, including text messages, images, calls, audios and videos. El Comercio is a traditional means of communication that sought to adapt to the evolution of new technologies, whose purpose is to become the most recognized digital newspaper in the country. It has its official page on the Facebook social network, the structure of the news of the Fans-Page of Diario El Comercio was analyzed, the genres of the news and characteristics that a news contains. An observation sheet was applied and an exploratory investigation was carried out to learn a little more about the contents of the digital medium of Diario El Comercio, through a survey that was carried out in Google Forms. It is possible to witness the results obtained from the respondents and their responses were quite favorable. Finally, the Fans-Page manages to capture the attention of users through the visual elements that provide credibility and reliability. | es_ES |
| dc.description | Digital news is known as "Online Journalism" which consists of adapting to society through digital platforms, it is also responsible for producing elements and services offered by the Internet in order to enrich any information that will be processed and disseminated immediately . Likewise, they go through a phenomenon of multimedia communication that allows the interaction of users with the communication medium. It is also a new way of producing and circulating news through the Internet, considering that new technologies have transformed the way we communicate. The evolution of the media seeks to stand out alongside traditional media, but nevertheless technology advances more every day and smart devices have surpassed the communication schemes, including text messages, images, calls, audios and videos. El Comercio is a traditional means of communication that sought to adapt to the evolution of new technologies, whose purpose is to become the most recognized digital newspaper in the country. It has its official page on the Facebook social network, the structure of the news of the Fans-Page of Diario El Comercio was analyzed, the genres of the news and characteristics that a news contains. An observation sheet was applied and an exploratory investigation was carried out to learn a little more about the contents of the digital medium of Diario El Comercio, through a survey that was carried out in Google Forms. It is possible to witness the results obtained from the respondents and their responses were quite favorable. Finally, the Fans-Page manages to capture the attention of users through the visual elements that provide credibility and reliability. | es_ES |
| dc.description.abstract | Las noticias digitales son conocidas como “Periodismo en línea” que consiste en adaptarse a la sociedad por medio de las plataformas digitales, además se encarga de producir elementos y servicios que ofrece el Internet para poder enriquecer cualquier información que será procesada y difundida de manera inmediata. Asimismo, atraviesan un fenómeno de comunicación multimedia que permite la interacción de los usuarios con el medio de comunicación. También es una nueva forma de elaborar y circular noticias por medio del Internet, considerando que las nuevas tecnologías han transformado la manera de comunicarnos. La evolución de los medios de comunicación busca resaltar junto a los medios tradicionales, pero sin embargo la tecnología avanza cada día más y los dispositivos inteligentes han superado los esquemas de la comunicación, incluyendo mensajes de textos, imágenes, llamadas, audios y videos. El Comercio es un medio de comunicación tradicional buscó adaptarse a la evolución de las nuevas tecnologías, cuyo propósito es convertirse en el periódico digital más reconocido en el país. Tiene su página oficial en la red social de Facebook, se analizó la estructura de las noticias de la Fans-Page de Diario El Comercio, los géneros de la noticia y características que contiene una noticia. Se aplicó una ficha de observación y se realizó una investigación exploratoria para conocer un poco más sobre los contenidos del medio digital de Diario El Comercio, mediante una encuesta que fue realizada en Google Forms. Se logra presenciar los resultados obtenidos de los encuestados y sus respuestas fueron bastante favorables. Finalmente la Fans-Page logra captar la atención de los usuarios a través de los elementos visuales que proporcionan credibilidad y confiabilidad. | es_ES |
| dc.format.extent | 36 p. | es_ES |
| dc.language.iso | es | es_ES |
| dc.publisher | BABAHOYO: UTB, 2021 | es_ES |
| dc.rights | Atribución-NoComercial-SinDerivadas 3.0 Ecuador | * |
| dc.rights.uri | http://creativecommons.org/licenses/by-nc-nd/3.0/ec/ | * |
| dc.subject | Circulación | es_ES |
| dc.subject | Noticia | es_ES |
| dc.subject | Géneros | es_ES |
| dc.subject | Analizar | es_ES |
| dc.title | Estructura de las noticias en la fans-page de diario El Comercio | es_ES |
| dc.type | bachelorThesis | es_ES |
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