Nivel de ventas en la Picantería “Los Piqueros”
| dc.contributor.advisor | Escobar Mayorga, Diana | |
| dc.contributor.author | Lopez Bajaña, Jorge Jiang | |
| dc.date.accessioned | 2020-05-01T02:43:03Z | |
| dc.date.available | 2020-05-01T02:43:03Z | |
| dc.date.issued | 2020 | |
| dc.identifier.uri | http://dspace.utb.edu.ec/handle/49000/7562 | |
| dc.description | This case study describes the causes of the low levels of sales presented by the picanter "Los Piqueros" of the Vinces canton. The purpose of this case study is to show what factors directly affect the low sales levels of picanteria. Therefore, the problems that arise within the seafood products business will be disclosed. The methodology used to obtain and collect information were data collection instruments such as the survey and interview, which was aimed at consumers and the owner of the picanteria respectively. | es_ES |
| dc.description | This case study describes the causes of the low levels of sales presented by the picanter "Los Piqueros" of the Vinces canton. The purpose of this case study is to show what factors directly affect the low sales levels of picanteria. Therefore, the problems that arise within the seafood products business will be disclosed. The methodology used to obtain and collect information were data collection instruments such as the survey and interview, which was aimed at consumers and the owner of the picanteria respectively. | es_ES |
| dc.description.abstract | El presente estudio de caso describe las causas de los bajos niveles de ventas que presenta la picantería “Los Piqueros” del cantón Vinces. El propósito de este estudio de caso es mostrar que factores inciden de manera directa en los bajos niveles de ventas de la picantería. Por lo cual, se darán a conocer los problemas que surgen dentro del negocio de productos derivados del marisco. La metodología que se realizó para la obtención y recopilación de información fueron instrumentos de recolección de datos como la encuesta y entrevista, quien estuvo dirigida para consumidores y propietaria de la picantería respectivamente. | es_ES |
| dc.format.extent | 22 p. | es_ES |
| dc.language.iso | es | es_ES |
| dc.publisher | Babahoyo, UTB 2020 | es_ES |
| dc.rights | Atribución-NoComercial-SinDerivadas 3.0 Ecuador | * |
| dc.rights.uri | http://creativecommons.org/licenses/by-nc-nd/3.0/ec/ | * |
| dc.subject | Nivel de ventas | es_ES |
| dc.subject | Motivación | es_ES |
| dc.subject | Calidad | es_ES |
| dc.subject | Atención al cliente | es_ES |
| dc.subject | competencia | es_ES |
| dc.title | Nivel de ventas en la Picantería “Los Piqueros” | es_ES |
| dc.type | bachelorThesis | es_ES |
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Except where otherwise noted, this item's license is described as Atribución-NoComercial-SinDerivadas 3.0 Ecuador