dc.contributor.advisor | Nivela Icaza, José María | |
dc.contributor.author | Mayorga Proaño, Ronald | |
dc.contributor.author | Pincay Coronel, Karen | |
dc.date.accessioned | 2015-07-08T15:50:56Z | |
dc.date.available | 2015-07-08T15:50:56Z | |
dc.date.issued | 2013 | |
dc.identifier.uri | http://dspace.utb.edu.ec/handle/49000/509 | |
dc.description | The frank Disensa, is the most important net of commercialization of construction materials in the country and the first frank of this type in the world. The products and services that we offer are focused to cover the highest expectations in our clients, always fulfilling the most demanding standards of quality. Our strength is centered in the human group that composes the net Disensa and that it forms a distribution channel with covering in the whole national territory. We are distributors of the best marks of products for the construction in the country.
With the concept of Frank it is wanted to transform the traditional one, and sometimes not good, way to assist the clients interested in buying construction materials, the search of a standardization of services, products and procedures take us to achieve a continuous improvement in the distribution channel. The challenge is to maintain the reached standards and the challenge is to improve day by day for the final consumers' benefit through this concept commercial innovator for this type of business. This way, Disensa becomes the first frank of construction materials in the world... | es_ES |
dc.description.abstract | La franquicia Disensa, es la más importante red de comercialización de materiales de construcción en el país y la primera franquicia de este tipo en el mundo. Los productos y servicios que ofrecemos están enfocados a cubrir las más altas expectativas de nuestros clientes, cumpliendo siempre con los más exigentes estándares de calidad. Nuestra fortaleza se centra en el grupo humano que compone la red Disensa y que forma un canal de distribución con cobertura en todo el territorio nacional. Somos distribuidores de las mejores marcas de productos para la construcción en el país... | es_ES |
dc.format.extent | 124p. | es_ES |
dc.language.iso | spa | es_ES |
dc.publisher | Babahoyo:UTB.2013 | es_ES |
dc.rights | openAccess | es_ES |
dc.rights | openAccess | es_ES |
dc.rights.uri | http://creativecommons.org/licenses/by-nc-sa/3.0/ec/ | es_ES |
dc.subject | Evaluación | es_ES |
dc.subject | Estratégica | es_ES |
dc.subject | Empresa | es_ES |
dc.subject | Babahoyo | es_ES |
dc.title | Aplicación de un sistema franquiciado disensa en la parroquia mata de cacao del cantón Babahoyo, para impulsar su desarrollo económico y social. | es_ES |
dc.type | bachelorThesis | es_ES |