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dc.contributor.advisorChang Muñoz, Walter Lenin
dc.contributor.authorVillamar Zambrano, Mildre Mariel
dc.date.accessioned2023-06-30T14:40:06Z
dc.date.available2023-06-30T14:40:06Z
dc.date.issued2023
dc.identifier.urihttp://dspace.utb.edu.ec/handle/49000/14644
dc.descriptionIn the technological era, these communication professionals have had to assume new roles and challenges in order to comply with the quality and efficiency that digital journalism currently demands for the execution of their work, this implies knowing how to use the tools and technological resources that enrich and allow comply with the characteristics of this type of communication present in society which is interconnected simultaneously on the different digital platforms in search of information content to keep up-to-date with the latest events that have occurred in their environment, therefore, the objective of the present The work is to analyze the influence of the role of the digital communicator on the information quality of the inhabitants of the San Vicente neighborhood of the Urdaneta canton, for this, a mixed qualitative and quantitative investigation will be carried out, also using a field study which will allow to know the opinions of the inhabitants of the San Vicente neighborhood on the quality of information that they receive in their community, for greater precision of this work three analytical, descriptive and interpretive methods will be used in order to establish truthful results and conclusions, the technique will also be carried out of the survey with an instrument of structured questions with a series of multiple alternatives that will allow knowing the opinions of the inhabitants.es_ES
dc.descriptionIn the technological era, these communication professionals have had to assume new roles and challenges in order to comply with the quality and efficiency that digital journalism currently demands for the execution of their work, this implies knowing how to use the tools and technological resources that enrich and allow comply with the characteristics of this type of communication present in society which is interconnected simultaneously on the different digital platforms in search of information content to keep up-to-date with the latest events that have occurred in their environment, therefore, the objective of the present The work is to analyze the influence of the role of the digital communicator on the information quality of the inhabitants of the San Vicente neighborhood of the Urdaneta canton, for this, a mixed qualitative and quantitative investigation will be carried out, also using a field study which will allow to know the opinions of the inhabitants of the San Vicente neighborhood on the quality of information that they receive in their community, for greater precision of this work three analytical, descriptive and interpretive methods will be used in order to establish truthful results and conclusions, the technique will also be carried out of the survey with an instrument of structured questions with a series of multiple alternatives that will allow knowing the opinions of the inhabitants.es_ES
dc.description.abstractEn la era tecnológica estos profesionales en comunicación han tenido que asumir nuevos roles y retos para poder cumplir con la calidad y eficiencia que demanda actualmente el periodismo digital para la ejecución de su labor, esto implica saber utilizar las herramientas y recursos tecnológicos que enriquecen y permiten cumplir con las características de este tipo de comunicación presente en la sociedad la cual se interconecta de forma simultánea en las diferentes plataformas digitales en busca de contenidos de información para mantenerse actualizados de los últimos acontecimientos suscitados en su entorno por lo que, el objetivo del presenten trabajo es analizar la influencia del rol del comunicador digital en la calidad informativa de los habitantes del barrio San Vicente del cantón Urdaneta para ello, se realizara una investigación mixta de tipo cualitativa y cuantitativa, empleando además un estudio de campo el cual permitirá conocer las opiniones de los habitantes del barrio San Vicente sobre la calidad de información que ellos reciben en su comunidad, para mayor precisión de este trabajo se emplearan tres métodos el analítico, descriptivo e interpretativo para de esta manera establecer resultados y conclusiones veraces, se efectuara además la técnica de la encuesta con un instrumento de preguntas estructuras con una serie de alternativas múltiples que permitirá conocer las opiniones de los habitantes.es_ES
dc.format.extent45 Pes_ES
dc.language.isoeses_ES
dc.publisherQuevedoes_ES
dc.rightsAtribución-NoComercial-SinDerivadas 3.0 Ecuador*
dc.rights.urihttp://creativecommons.org/licenses/by-nc-nd/3.0/ec/*
dc.subjectRoles_ES
dc.subjectComunicadores_ES
dc.subjectComunicaciónes_ES
dc.subjectTecnologíaes_ES
dc.subjectCalidad informativaes_ES
dc.subjectCiudadaníaes_ES
dc.titleROL DEL COMUNICADOR DIGITAL EN LA CALIDAD INFORMATIVA DE LOS HABITANTES DEL BARRIO SAN VICENTE DEL CANTON URDANETA. AÑO 2023.es_ES
dc.typeTesinaes_ES


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Atribución-NoComercial-SinDerivadas 3.0 Ecuador
Except where otherwise noted, this item's license is described as Atribución-NoComercial-SinDerivadas 3.0 Ecuador