dc.contributor.advisor | Auria Burgos, Blanca Aracely | |
dc.contributor.author | Chica Vera, Ela Daritza | |
dc.date.accessioned | 2023-06-30T14:04:25Z | |
dc.date.available | 2023-06-30T14:04:25Z | |
dc.date.issued | 2022 | |
dc.identifier.uri | http://dspace.utb.edu.ec/handle/49000/14641 | |
dc.description | The digital information media have been progressively influencing the quality of life of
society on a daily basis due to their use of them. For the study the following objective was raised:
Examine the influence of Digital Communication in the dissemination of culture in the Peripa
Community.
The methodology and research techniques used were: deductive, inductive, analytical
methods along with descriptive research, which allowed us to analyze how Digital Communication
has made possible the creation of new communication alternatives through digital platforms and
websites, executing the realization of
A survey with concise questions, previously to obtain the demonstration, was carried out
with eighty people from the community, not forgetting the consideration of various perspectives
for the methodology.
The results show that today the majority of young people and adults make use of digital
platforms, websites, social networks among others to stay informed, increasingly replacing
traditional media, reflecting that new technologies facilitate communication so that information
can reach everywhere, effectively and immediately. These media provide many benefits to society
through them you can reach any type of public, as we want to do in this research for the
dissemination of a culture in a fast and effective way. | es_ES |
dc.description | The digital information media have been progressively influencing the quality of life of
society on a daily basis due to their use of them. For the study the following objective was raised:
Examine the influence of Digital Communication in the dissemination of culture in the Peripa
Community.
The methodology and research techniques used were: deductive, inductive, analytical
methods along with descriptive research, which allowed us to analyze how Digital Communication
has made possible the creation of new communication alternatives through digital platforms and
websites, executing the realization of
A survey with concise questions, previously to obtain the demonstration, was carried out
with eighty people from the community, not forgetting the consideration of various perspectives
for the methodology.
The results show that today the majority of young people and adults make use of digital
platforms, websites, social networks among others to stay informed, increasingly replacing
traditional media, reflecting that new technologies facilitate communication so that information
can reach everywhere, effectively and immediately. These media provide many benefits to society
through them you can reach any type of public, as we want to do in this research for the
dissemination of a culture in a fast and effective way. | es_ES |
dc.description.abstract | Los medios de información digitales han venido influyendo progresivamente a diario en la
calidad de vida de la sociedad por su frecuente uso. Para el estudio se planteó el siguiente objetivo:
Examinar la influencia de la Comunicación Digital en la divulgación de la cultura en la Comunidad
Peripa.
Los métodos de investigación aplicados fueron: método deductivo, analítico junto con la
investigación descriptiva, que permitieron analizar como la Comunicación Digital ha hecho
posible la creación de nuevas alternativas de comunicación mediante plataformas digitales y sitios
webs, la técnica de investigación empleada fue una encuesta con preguntas concisas, previamente
para obtener la demostración se llevó a efecto a 80 personas de la comunidad, no olvidando la
consideración de varias perspectivas para la metodología.
En los resultados se muestra que hoy en día la mayoría de jóvenes y adultos hacen uso de
las plataformas digitales, sitios web, redes sociales entre otros para mantenerse informados
remplazando cada vez más los medios tradicionales, reflejándose que las nuevas tecnologías
facilitan la comunicación para que la información pueda llegar a todas partes, de forma efectiva e
inmediata. Estos medios brindan muchos beneficios a la sociedad a través de los mismos se puede
llegar a cualquier tipo de público, tal como lo queremos ejecutar en esta esta investigación para la
divulgación de una cultura de una manera rápida y eficaz. | es_ES |
dc.format.extent | 28 P | es_ES |
dc.language.iso | es | es_ES |
dc.publisher | Quevedo | es_ES |
dc.rights | Atribución-NoComercial-SinDerivadas 3.0 Ecuador | * |
dc.rights.uri | http://creativecommons.org/licenses/by-nc-nd/3.0/ec/ | * |
dc.subject | Comunicación digital | es_ES |
dc.subject | Influencia | es_ES |
dc.subject | Divulgación de cultura | es_ES |
dc.title | COMUNICACIÓN DIGITAL PARA LA DIVULGACION DE LA CULTURA EN LA COMUNIDAD PERIPA, 2022. | es_ES |
dc.type | Tesina | es_ES |