dc.contributor.advisor | Auria Burgos, Blanca Aracely | |
dc.contributor.author | Chiang Yong, Milena Thais | |
dc.date.accessioned | 2023-06-30T13:59:50Z | |
dc.date.available | 2023-06-30T13:59:50Z | |
dc.date.issued | 2023 | |
dc.identifier.uri | http://dspace.utb.edu.ec/handle/49000/14640 | |
dc.description | The magnitude of influence that social networks have has generated a positive impact
and acceptance, becoming a tool that promotes citizen participation, providing them with the
necessary space so that they can express their opinion on different political, social, and
economic issues, something that the media do not do. traditional, becoming in this way the
new means of communication due to its versatility, speed, reaching where other means of
communication do not arrive. The purpose of this research is to analyze the use of social
networks as acts of political scenarios in the Quevedo canton, determining that social networks
are very significant means of communication for society, contributing to citizen training and
education, providing a greater contribution space for which methods and types of research and
techniques were applied through which data related to the study variables were collected,
concluding that the perception of the public when observing the different political scenarios
in their profiles of their social networks, is a bit annoying. due to the way electoral advertising
content is reproduced, which is why many of the users point out that there should be greater
control by the authorities, limiting the space to political parties of different classes, however,
you also point out that they should be useful to know their profiles and proposals helping to
choose among the best options | es_ES |
dc.description | The magnitude of influence that social networks have has generated a positive impact
and acceptance, becoming a tool that promotes citizen participation, providing them with the
necessary space so that they can express their opinion on different political, social, and
economic issues, something that the media do not do. traditional, becoming in this way the
new means of communication due to its versatility, speed, reaching where other means of
communication do not arrive. The purpose of this research is to analyze the use of social
networks as acts of political scenarios in the Quevedo canton, determining that social networks
are very significant means of communication for society, contributing to citizen training and
education, providing a greater contribution space for which methods and types of research and
techniques were applied through which data related to the study variables were collected,
concluding that the perception of the public when observing the different political scenarios
in their profiles of their social networks, is a bit annoying. due to the way electoral advertising
content is reproduced, which is why many of the users point out that there should be greater
control by the authorities, limiting the space to political parties of different classes, however,
you also point out that they should be useful to know their profiles and proposals helping to
choose among the best options | es_ES |
dc.description.abstract | La magnitud de influencia que tienen las redes sociales ha generado un impacto y
aceptación positivo convirtiéndose una herramienta que promueve la participación ciudadana
brindándoles el espacio necesario para que estas puedan opinar de los diferentes temas
políticos, sociales, económicos algo que no hacen los medios de comunicación tradicional,
convirtiéndose de esta manera en los nuevos medios de comunicación por su versatilidad,
velocidad llegando donde los demás medios de comunicación no llegan. La presente
investigación tiene por objetivo analizar la utilización de las redes sociales como actos de
escenarios políticos del cantón Quevedo, determinando que las redes sociales son medios de
comunicación muy significativos para la sociedad aportando en la formación y educación
ciudadana brindando un mayor espacio de contribución para lo cual se aplicaron métodos y
tipos de investigación y técnicas mediante las cuales se recopiló datos que tienen relación con
las variables de estudio, concluyendo que la percepción del público al observar los diferentes
escenarios políticos en sus perfiles de sus redes sociales, es un poco molestoso por la manera
como se reproducen los contenidos de publicidad electoral, por lo que muchos de los usuarios
señalan que debe haber un mayor control por parte de las autoridades limitando el espacio a
los partidos políticos de diferentes clases, no obstante, también señalas que deben ser de
utilidad para conocer sus perfiles y propuestas ayudando a elegir entre las mejores opciones | es_ES |
dc.format.extent | 45 P | es_ES |
dc.language.iso | es | es_ES |
dc.publisher | Quevedo | es_ES |
dc.rights | Atribución-NoComercial-SinDerivadas 3.0 Ecuador | * |
dc.rights.uri | http://creativecommons.org/licenses/by-nc-nd/3.0/ec/ | * |
dc.subject | Utilización | es_ES |
dc.subject | Redes sociales | es_ES |
dc.subject | Escenarios Políticos | es_ES |
dc.title | UTILIZACIÓN DE LAS REDES SOCIALES COMO ACTOS DE ESCENARIOS POLÍTICOS DEL CANTÓN QUEVEDO 2022. | es_ES |
dc.type | Tesina | es_ES |