DISEÑO DE UNA PROPUESTA TURÍSTICA PARA EL DESARROLLO DE UNA EMPRESA DE RECREACIÓN “QUEVEDO BOATS” EN LA RUTA DEL RÍO DEL CANTÓN QUEVEDO.
| dc.contributor.advisor | Daza Suarez, Sandra Karina | |
| dc.contributor.author | Carriel Saltos, Cindy Manuela | |
| dc.date.accessioned | 2022-12-16T02:43:22Z | |
| dc.date.available | 2022-12-16T02:43:22Z | |
| dc.date.issued | 2022 | |
| dc.identifier.uri | http://dspace.utb.edu.ec/handle/49000/13544 | |
| dc.description | The objective of this project is to design a proposal for the creation of a recreational tourism company as an economic unit of production in the Ruta del Rio of Canton Quevedo, its methodology was developed through the quantitative method by applying surveys with a bank of questions to establish the profile of the tourist, In addition, a bibliographic review was carried out to establish the proposal, which concludes with a company that will have a social organization that will carry out a set of activities and will use a variety of financial resources; With the results we were able to determine the technological and human materials that a new company needs to achieve the objectives that are focused on growing economically as a company, the same that allows us to comply with the services offered and contribute to the development of the canton and provide tourists with quality services with efficiency, which helps us to differentiate our services from other similar ones. It is concluded that the design of this proposal is of utmost importance as it will help to increase tourism and economic activity in the canton, characterized by the good management of its resources. | es_ES |
| dc.description | The objective of this project is to design a proposal for the creation of a recreational tourism company as an economic unit of production in the Ruta del Rio of Canton Quevedo, its methodology was developed through the quantitative method by applying surveys with a bank of questions to establish the profile of the tourist, In addition, a bibliographic review was carried out to establish the proposal, which concludes with a company that will have a social organization that will carry out a set of activities and will use a variety of financial resources; With the results we were able to determine the technological and human materials that a new company needs to achieve the objectives that are focused on growing economically as a company, the same that allows us to comply with the services offered and contribute to the development of the canton and provide tourists with quality services with efficiency, which helps us to differentiate our services from other similar ones. It is concluded that the design of this proposal is of utmost importance as it will help to increase tourism and economic activity in the canton, characterized by the good management of its resources. | es_ES |
| dc.description.abstract | El presente proyecto tiene como objetivo el diseño de una propuesta de la creación de una empresa turística de recreación como una unidad económica de producción en la Ruta del Río del Cantón Quevedo, su metodología se desarrolló por medio del método cuantitativo mediante la aplicación de encuestas que conto con un banco de preguntas para lograr establecer el perfil del turista, además se realizó la revisión bibliográfica para establecer la propuesta la misma que se concluye con una empresa que tendrá una organización social que realizará un conjunto de actividades y utilizará una gran variedad de recursos financieros, se utilizó fichas de campo para el levantamiento de información de la situación actual del cantón Quevedo; con los resultado se logró determinar los materiales tecnológicos y humanos que necesita una nueva empresa para lograr los objetivos que se enfocan en crecer económicamente como empresa, la misma que permita cumplir con los servicios ofrecidos y contribuir al desarrollo del cantón y brindar a los turistas servicios de calidad con eficiencia, que nos ayude a diferenciar nuestros servicios de otras similares. Se concluye que es de suma importancia el diseño de esta propuesta ya que ayudará a incrementar el turismo y la actividad económica del cantón caracterizándose por el buen manejo de sus recursos. | es_ES |
| dc.format.extent | 28 P | es_ES |
| dc.language.iso | es | es_ES |
| dc.publisher | Quevedo | es_ES |
| dc.rights | Atribución-NoComercial-SinDerivadas 3.0 Ecuador | * |
| dc.rights.uri | http://creativecommons.org/licenses/by-nc-nd/3.0/ec/ | * |
| dc.subject | Propuesta | es_ES |
| dc.subject | Empresa turística | es_ES |
| dc.subject | Recreación | es_ES |
| dc.subject | Plan estratégico | es_ES |
| dc.subject | Turistas | es_ES |
| dc.title | DISEÑO DE UNA PROPUESTA TURÍSTICA PARA EL DESARROLLO DE UNA EMPRESA DE RECREACIÓN “QUEVEDO BOATS” EN LA RUTA DEL RÍO DEL CANTÓN QUEVEDO. | es_ES |
| dc.type | bachelorThesis | es_ES |
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Except where otherwise noted, this item's license is described as Atribución-NoComercial-SinDerivadas 3.0 Ecuador