Atención al cliente de la empresa "Jave Jireth" de la ciudad de Babahoyo.
| dc.contributor.advisor | Caicedo Flores, Jorge | |
| dc.contributor.author | Acosta Acosta, José Georgintong | |
| dc.date.accessioned | 2022-04-16T03:29:54Z | |
| dc.date.available | 2022-04-16T03:29:54Z | |
| dc.date.issued | 2022 | |
| dc.identifier.uri | http://dspace.utb.edu.ec/handle/49000/11153 | |
| dc.description | This case study was carried out in the company "JAVE JIRETH" in the city of Babahoyo in order to know if the company's customer service is adequate, where the development of this investigative work was granted through the surveys carried out. customers that the company does not carry out any type of measurement to know if they feel satisfied. To carry out this research, techniques such as the survey were used, since it allows the collection of sufficient information to know the point of view of the people who buy in this place week by week, for this an alternative solution will be created so that the administrators can implement to improve the profitability of the commercial and therefore have higher sales. In this case study, the importance of knowing the point of view of the clients to promote their loyalty was described, as well as how this affects a company, and whether it is small or large, each business should know its clients. | es_ES |
| dc.description | This case study was carried out in the company "JAVE JIRETH" in the city of Babahoyo in order to know if the company's customer service is adequate, where the development of this investigative work was granted through the surveys carried out. customers that the company does not carry out any type of measurement to know if they feel satisfied. To carry out this research, techniques such as the survey were used, since it allows the collection of sufficient information to know the point of view of the people who buy in this place week by week, for this an alternative solution will be created so that the administrators can implement to improve the profitability of the commercial and therefore have higher sales. In this case study, the importance of knowing the point of view of the clients to promote their loyalty was described, as well as how this affects a company, and whether it is small or large, each business should know its clients. | es_ES |
| dc.description.abstract | Este estudio de caso se realizara en la empresa "JAVE JIRETH” de la ciudad de Babahoyo con la finalidad de saber si la atención al cliente de la empresa es la adecuada, en donde al desarrollo este trabajo investigativo se confirmó por medio de las encuestas realizadas a los clientes que la empresa no realiza ningún tipo de medición para saber si estos se sienten satisfechos. Para llevar a cabo esta investigación se utilizaron técnicas como la encuesta ya que permite la recopilación de información suficiente para conocer el punto de vista de las personas que compran en este lugar semana a semana, para esto se propuso una alternativa de solución para que así los administradores puedan implementar para mejorar la rentabilidad del comercial y por ende tener mayores ventas. En este estudio de caso se describieron la importancia de conocer el punto de vista de los clientes para fomentar la fidelización de estos, así como afecta esto a una empresa, y es que ya sea pequeña o grande cada negocio debería conocer a sus clientes. | es_ES |
| dc.format.extent | 33 p. | es_ES |
| dc.language.iso | es | es_ES |
| dc.publisher | Babahoyo: UTB-FAFI. 2022 | es_ES |
| dc.rights | Atribución-NoComercial-SinDerivadas 3.0 Ecuador | * |
| dc.rights.uri | http://creativecommons.org/licenses/by-nc-nd/3.0/ec/ | * |
| dc.subject | Atención | es_ES |
| dc.subject | Clientes | es_ES |
| dc.subject | Empresas | es_ES |
| dc.subject | Ventas | es_ES |
| dc.title | Atención al cliente de la empresa "Jave Jireth" de la ciudad de Babahoyo. | es_ES |
| dc.type | bachelorThesis | es_ES |
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