Gestión de la comunicación organizacional en la calidad de los servicios a usuarios en el Hospital Sagrado Corazón de Jesús cantón Quevedo, año 2021
| dc.contributor.advisor | Briones Caicedo, Wilson | |
| dc.contributor.author | Mancheno Cevallos, Katherin Tatiana | |
| dc.date.accessioned | 2021-08-30T16:54:01Z | |
| dc.date.available | 2021-08-30T16:54:01Z | |
| dc.date.issued | 2021 | |
| dc.identifier.uri | http://dspace.utb.edu.ec/handle/49000/10115 | |
| dc.description | This research project aims to determine the organizational communication in the quality of services to users in the hospital "Sacred Heart of Jesus" the health center is located in the parish of October 7, Guayacanes Avenue No 400, is a public institution that 40 years ago opened its doors to the citizens of Quevedo to safeguard their health, This institution attends an average of 1300 people per emergency monthly, has 76 beds and a comfortable service portfolio available to citizens, due to the large influx of patients arises the research on the management of organizational communication in the quality of services to users. The main objective of this research work was to develop such communication that manipulates this public institution for medical campaigns as established by the Constitution of the Republic of Ecuador in its seventh section. This research is composed by the theoretical foundation which is conformed by bibliographic theories that support the research. The inductive method that helped to go from the particular to the general of the research and the deductive method that allowed the collection of data determining that there is a lack of communication from the institution to the users, before this problem, the proposal to design an infographic to inform citizens about the health services offered by the Hospital is proposed. | es_ES |
| dc.description | This research project aims to determine the organizational communication in the quality of services to users in the hospital "Sacred Heart of Jesus" the health center is located in the parish of October 7, Guayacanes Avenue No 400, is a public institution that 40 years ago opened its doors to the citizens of Quevedo to safeguard their health, This institution attends an average of 1300 people per emergency monthly, has 76 beds and a comfortable service portfolio available to citizens, due to the large influx of patients arises the research on the management of organizational communication in the quality of services to users. The main objective of this research work was to develop such communication that manipulates this public institution for medical campaigns as established by the Constitution of the Republic of Ecuador in its seventh section. This research is composed by the theoretical foundation which is conformed by bibliographic theories that support the research. The inductive method that helped to go from the particular to the general of the research and the deductive method that allowed the collection of data determining that there is a lack of communication from the institution to the users, before this problem, the proposal to design an infographic to inform citizens about the health services offered by the Hospital is proposed. | es_ES |
| dc.description.abstract | Este proyecto de investigación tiene como objetivo la determinar la comunicación organizacional en la calidad de los servicios a usuarios en el hospital “Sagrado Corazón de Jesús” el centro de salud está localizado en la parroquia siete de octubre avenida los Guayacanes No 400, es una institución pública que hace 40 años abrió las puertas a la ciudadanía Quevedeña para precautelar su salud, esta institución atiende un promedio de 1300 personas por emergencia mensualmente, cuenta con 76 camas y una cómoda Cartera de Servicio a disposición de la ciudadanía, debido a la gran afluencia de pacientes surge la investigación sobre la gestión de la comunicación organizacional en la calidad de los servicios a los usuarios . El principal objetivo de este trabajo de investigación fue desarrollar dicha comunicación que manipula esta institución pública para las campañas médicas tal como lo establece la Constitución de la República del Ecuador en su Sección séptima. Esta investigación está compuesta por la fundamentación teórica que lo conforman teorías bibliográficas que fundamenta la investigación. Se utilizó el método inductivo que ayudó a ir de lo particular a lo general de la investigación y el método deductivo que permitió la recolección de datos determinando que existe una falta de comunicación de parte de la institución a los usuarios, ante esta problemática se plantea la propuesta de diseñar una infografía para informar a la ciudadanía sobre los servicios de salud que ofrece el Hospital. | es_ES |
| dc.format.extent | 50 p. | es_ES |
| dc.language.iso | es | es_ES |
| dc.publisher | BABAHOYO: UTB, 2021 | es_ES |
| dc.rights | Atribución-NoComercial-SinDerivadas 3.0 Ecuador | * |
| dc.rights.uri | http://creativecommons.org/licenses/by-nc-nd/3.0/ec/ | * |
| dc.subject | Comunicación | es_ES |
| dc.subject | Comunicación organizacional | es_ES |
| dc.subject | Servicios | es_ES |
| dc.title | Gestión de la comunicación organizacional en la calidad de los servicios a usuarios en el Hospital Sagrado Corazón de Jesús cantón Quevedo, año 2021 | es_ES |
| dc.type | bachelorThesis | es_ES |
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