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Procesos de comercialización de productos de la Empresa Castillo Lab S.A.
| dc.contributor.advisor | Huilcapi Masacon, Nora Ursula | |
| dc.contributor.author | Castillo Caicedo, Cesar Guillermo | |
| dc.date.accessioned | 2021-05-18T20:42:44Z | |
| dc.date.available | 2021-05-18T20:42:44Z | |
| dc.date.issued | 2021 | |
| dc.identifier.uri | http://dspace.utb.edu.ec/handle/49000/9195 | |
| dc.description | The company Castillo Lab S.A., has the function of designing, assembling, manufacturing and marketing internal computer devices such as hard drives, memories, heat sinks, liquid cooling systems, among others. The commercialization of goods or services is of great importance for the success of most companies, so the directors, managers or bosses must put emphasis on the effective development of this activity, however many organizations have problems when complying with the objectives related to the promotion and sale of the products, which causes difficulty in obtaining higher income, better acceptance of the people, that the companies are recognized at the local or national level and above all that the products meet the needs of the customers. The idea is for Castillo Lab to overcome all these inconveniences and thus improve the commercialization processes of products and services that this company offers. | es_ES |
| dc.description | The company Castillo Lab S.A., has the function of designing, assembling, manufacturing and marketing internal computer devices such as hard drives, memories, heat sinks, liquid cooling systems, among others. The commercialization of goods or services is of great importance for the success of most companies, so the directors, managers or bosses must put emphasis on the effective development of this activity, however many organizations have problems when complying with the objectives related to the promotion and sale of the products, which causes difficulty in obtaining higher income, better acceptance of the people, that the companies are recognized at the local or national level and above all that the products meet the needs of the customers. The idea is for Castillo Lab to overcome all these inconveniences and thus improve the commercialization processes of products and services that this company offers. | es_ES |
| dc.description.abstract | La empresa Castillo Lab S.A., tiene como función diseñar, ensamblar, fabricar y comercializar dispositivos internos de computadora como discos duros, memorias, disipadores de calor, sistemas de enfriamiento líquido, entre otros. La comercialización de bienes o servicios es de gran importancia para el éxito de la mayoría de las empresas, es así que los directivos, gerentes o jefes deben poner énfasis en el desarrollo eficaz de esta actividad, sin embargo muchas organizaciones presentan inconvenientes al momento de cumplir con los objetivos relacionados a la promoción y venta de los productos, lo que provoca dificultad para obtener mayores ingresos, mejor aceptación de las personas, que las empresas sean reconocidas a nivel local o nacional y sobre todo que los productos logren satisfacer las necesidades de los clientes, la idea es que Castillo Lab, supere todos estos inconvenientes y de esta manera mejorar los procesos de comercialización de productos y servicios que esta empresa ofrece. | es_ES |
| dc.format.extent | 23 p. | es_ES |
| dc.language.iso | es | es_ES |
| dc.publisher | BABAHOYO: UTB, 2021 | es_ES |
| dc.rights | Atribución-NoComercial-SinDerivadas 3.0 Ecuador | * |
| dc.rights.uri | http://creativecommons.org/licenses/by-nc-nd/3.0/ec/ | * |
| dc.subject | Comercialización | es_ES |
| dc.subject | Desarrollo | es_ES |
| dc.subject | Eficaz | es_ES |
| dc.subject | Necesidades | es_ES |
| dc.title | Procesos de comercialización de productos de la Empresa Castillo Lab S.A. | es_ES |
| dc.type | bachelorThesis | es_ES |
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