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dc.contributor.advisorEscobar Mayorga, Diana
dc.contributor.authorCarpio Cortéz, Juliana Lisbeth
dc.date.accessioned2020-09-24T19:46:28Z
dc.date.available2020-09-24T19:46:28Z
dc.date.issued2020
dc.identifier.urihttp://dspace.utb.edu.ec/handle/49000/8310
dc.descriptionAgricultural activities represent an important axis of work that stimulates the popular and solidarity economy, which is why its value chain is an important point of analysis, due to the fact that on repeated occasions the guarantees of adequate trade that promote social development and The economic benefits of the farmers are null, this is the importance of analyzing the commercialization process in the Association of Agricultural Producers La Revancha of the San José enclosure belonging to the Febres Cordero Parish, with the premise of determining what are the main inconveniences that the association has in the commercial management of cocoa production. The methodology used has the types of descriptive and field investigations, which allowed obtaining data in primary sources for later; The method used is the inductive one accompanied by the use of the survey as a technique, which allowed determining as the main conclusions the scarce organization in the members of the association, production sold to intermediaries with inadequate prices, absence of a distribution logistics that contributes with a direct distribution channel with export companies or national industries, few training processes on technical assistance for cultivation and principles of administration and development of activities in an empirical way that makes it impossible to properly manage the organization's resources or obtain production processes with quality indicators different from those demanded by the consumer market.es_ES
dc.descriptionAgricultural activities represent an important axis of work that stimulates the popular and solidarity economy, which is why its value chain is an important point of analysis, due to the fact that on repeated occasions the guarantees of adequate trade that promote social development and The economic benefits of the farmers are null, this is the importance of analyzing the commercialization process in the Association of Agricultural Producers La Revancha of the San José enclosure belonging to the Febres Cordero Parish, with the premise of determining what are the main inconveniences that the association has in the commercial management of cocoa production. The methodology used has the types of descriptive and field investigations, which allowed obtaining data in primary sources for later; The method used is the inductive one accompanied by the use of the survey as a technique, which allowed determining as the main conclusions the scarce organization in the members of the association, production sold to intermediaries with inadequate prices, absence of a distribution logistics that contributes with a direct distribution channel with export companies or national industries, few training processes on technical assistance for cultivation and principles of administration and development of activities in an empirical way that makes it impossible to properly manage the organization's resources or obtain production processes with quality indicators different from those demanded by the consumer market.es_ES
dc.description.abstractLas actividades agrícolas representan un importante eje de trabajo que dinamiza la economía popular y solidaria, motivo por el cual su cadena de valor es un importante punto de análisis, debido a que en reiteradas ocasiones las garantías de un adecuado comercio que promueva el desarrollo social y económico de los agricultores son nulas, he ahí la importancia de analizar el proceso de comercialización en la Asociación de Productores Agrícolas La Revancha del recinto San José perteneciente a la Parroquia Febres Cordero, con la premisa de determinar cuáles son los principales inconvenientes que posee la asociación en la gestión comercial de la producción del cacao. La metodología utilizada posee los tipos de investigaciones descriptiva y de campo, que permitieron la obtención de datos en fuentes primarias para su posterior tratamiento; el método utilizado es el inductivo acompañado con la utilización de la encuesta como técnica, los cuales permitieron determinar como principales conclusiones la escasa organización en los miembros de la asociación, producción vendida a intermediarios con precios inadecuados, ausencia de una logística de distribución que aporte con un canal de comercialización directa con compañías de exportación o industrias nacionales, pocos procesos de capacitación sobre asistencia técnica de cultivo y principios de administración y desarrollo de actividades de forma empírica que imposibilita un manejo adecuado de los recursos de la organización o la obtención de proceso productivos con indicadores de calidad acordes a los que demanda el mercado consumidor.es_ES
dc.format.extent29 p.es_ES
dc.language.isoeses_ES
dc.publisherBABAHOYO: UTB, 2020es_ES
dc.rightsAtribución-NoComercial-SinDerivadas 3.0 Ecuador*
dc.rights.urihttp://creativecommons.org/licenses/by-nc-nd/3.0/ec/*
dc.subjectCadena de valores_ES
dc.subjectLogísticaes_ES
dc.subjectGestiónes_ES
dc.subjectCapacitaciónes_ES
dc.titleProceso de comercialización del cacao en Asociación de Productores Agrícolas la Revancha del Recinto San Josées_ES
dc.typebachelorThesises_ES


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