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Nivel de satisfacción de los clientes de Almacén Willian del cantón Santa Lucia
| dc.contributor.advisor | Caicedo Monserrate, Diana Lorena | |
| dc.contributor.author | Suarez Choez, Ivonne Maritza | |
| dc.date.accessioned | 2020-05-02T05:28:42Z | |
| dc.date.available | 2020-05-02T05:28:42Z | |
| dc.date.issued | 2020 | |
| dc.identifier.uri | http://dspace.utb.edu.ec/handle/49000/7611 | |
| dc.description | The present study is carried out in the Santa Lucia canton belonging to the province of Guayas, it is the level of satisfaction in the microenterprise of Mr. Willian Suárez said warehouse that is dedicated to the sale of footwear in general, it has been shown that in the 2 In recent years there was a low demand for the products offered due to the lack of knowledge about customer service, infrastructure, demonstrating the vital importance that both the owner and all the people working in this microenterprise know what are the benefits of achieving full satisfaction of the client, how to define it, take into account what levels of satisfaction are being produced, how to meet the expectations of the customers to penetrate the mind of the consumer and thus be better trained, to aim towards the desired goal. | es_ES |
| dc.description | The present study is carried out in the Santa Lucia canton belonging to the province of Guayas, it is the level of satisfaction in the microenterprise of Mr. Willian Suárez said warehouse that is dedicated to the sale of footwear in general, it has been shown that in the 2 In recent years there was a low demand for the products offered due to the lack of knowledge about customer service, infrastructure, demonstrating the vital importance that both the owner and all the people working in this microenterprise know what are the benefits of achieving full satisfaction of the client, how to define it, take into account what levels of satisfaction are being produced, how to meet the expectations of the customers to penetrate the mind of the consumer and thus be better trained, to aim towards the desired goal. | es_ES |
| dc.description.abstract | El presente estudio se desarrolla en el cantón Santa Lucia perteneciente a la provincia del Guayas, se trata del nivel de satisfacción en la microempresa del Señor Willian Suárez dicho almacén que se dedica a la venta de calzados en general, se ha demostrado que en los 2 últimos años hubo una baja demanda de los productos ofertados debido a la falta de conocimiento sobre atención al cliente, infraestructura, evidenciando la vital importancia que tanto el propietario como todas las personas que trabajan en esta microempresa conozcan cuales son los beneficios de lograr la plena satisfacción del cliente, como definirla, tener en cuenta que niveles de satisfacción se está produciendo como lograr llenar las expectativas de los clientes para penetrar en la mente del consumidor y de esta manera estén mejor capacitados, para apuntar hacia el objetivo anhelado. | es_ES |
| dc.format.extent | 32 p. | es_ES |
| dc.language.iso | es | es_ES |
| dc.publisher | Babahoyo, UTB - FAFI 2020 | es_ES |
| dc.rights | Atribución-NoComercial-SinDerivadas 3.0 Ecuador | * |
| dc.rights.uri | http://creativecommons.org/licenses/by-nc-nd/3.0/ec/ | * |
| dc.subject | Satisfacción | es_ES |
| dc.subject | Cliente | es_ES |
| dc.subject | Producto | es_ES |
| dc.title | Nivel de satisfacción de los clientes de Almacén Willian del cantón Santa Lucia | es_ES |
| dc.type | bachelorThesis | es_ES |
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