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Rentabilidad financiera de la Empresa Disensa S.A del cantón Babahoyo de los períodos 2020 – 2021
| dc.contributor.advisor | Morán Rodríguez, Petita Susana | |
| dc.contributor.author | Marcial Cuadrado Rigail Francisco | |
| dc.date.accessioned | 2023-11-16T16:50:42Z | |
| dc.date.available | 2023-11-16T16:50:42Z | |
| dc.date.issued | 2023 | |
| dc.identifier.uri | http://dspace.utb.edu.ec/handle/49000/15317 | |
| dc.description | This case study is based on the financial profitability of the Ecuadorian company Disensa, a leader in the market of marketing and distribution of construction materials, so the question of the company's financial profitability management is raised. Indeed, the objective of this case study is to identify the main variables resulting from the mismanagement of profits, using as a research technique an interview with the accountant of the organization, and obtain the data based on the financial statements provided by the organization to demonstrate the financial profitability it had in the periods 2020-2021. Using a vertical analysis of accounts to determine the participation of each account, and then a horizontal analysis to determine the changes in each account grouped by project, using a comparative analysis. A financial case is then developed to determine indicators such as liquidity, activity, indebtedness and profitability, which can give a realistic picture of the company's economic and financial situation. In this way, problems are identified and addressed in such a way that new ideas and decisions are chosen to achieve a good organizational synergy. Finally, improvement programs will be developed in the sales area in order to implement transforming actions in the further development of the economic and financial activities | es_ES |
| dc.description | This case study is based on the financial profitability of the Ecuadorian company Disensa, a leader in the market of marketing and distribution of construction materials, so the question of the company's financial profitability management is raised. Indeed, the objective of this case study is to identify the main variables resulting from the mismanagement of profits, using as a research technique an interview with the accountant of the organization, and obtain the data based on the financial statements provided by the organization to demonstrate the financial profitability it had in the periods 2020-2021. Using a vertical analysis of accounts to determine the participation of each account, and then a horizontal analysis to determine the changes in each account grouped by project, using a comparative analysis. A financial case is then developed to determine indicators such as liquidity, activity, indebtedness and profitability, which can give a realistic picture of the company's economic and financial situation. In this way, problems are identified and addressed in such a way that new ideas and decisions are chosen to achieve a good organizational synergy. Finally, improvement programs will be developed in the sales area in order to implement transforming actions in the further development of the economic and financial activities | es_ES |
| dc.description.abstract | El presente estudio de caso se basa en la rentabilidad financiera de la empresa ecuatoriana Disensa, líder en el mercado de la comercialización y distribución de materiales de construcción, por lo que se plantea la cuestión de la gestión de la rentabilidad financiera de la empresa. En efecto, el objetivo de este estudio de caso es identificar las principales variables resultantes del mal manejo de las utilidades, utilizando como técnica de investigación una entrevista a la contadora de la organización, y obtener los datos tomando como base los estados financieros otorgados por la organización para demostrar la rentabilidad financiera que tuvo en los periodos 2020-2021. Utilizando un análisis vertical de cuentas para determinar la participación de cada cuenta, y luego un análisis horizontal para determinar los cambios en cada cuenta agrupados por proyecto, utilizando un análisis comparativo. Luego se elabora un caso financiero para determinar indicadores como liquidez, actividad, endeudamiento y rentabilidad, que pueden dar una imagen realista de la situación económica y financiera de la empresa. De esta forma, se identifican y abordan los problemas de tal manera que se opten por nuevas ideas y decisiones para lograr una buena sinergia organizacional. Finalmente, se desarrollará programas de mejora en el área de ventas para implementar acciones transformadoras en el desarrollo posterior de las actividades económicas y financieras | es_ES |
| dc.format.extent | 42 p. | es_ES |
| dc.language.iso | es | es_ES |
| dc.publisher | Babahoyo: UTB-FAFI. 2023 | es_ES |
| dc.rights | Atribución-NoComercial-SinDerivadas 3.0 Ecuador | * |
| dc.rights.uri | http://creativecommons.org/licenses/by-nc-nd/3.0/ec/ | * |
| dc.subject | Rentabilidad | es_ES |
| dc.subject | Análisis | es_ES |
| dc.subject | Financiera | es_ES |
| dc.subject | Indicadores | es_ES |
| dc.subject | Organizacional | es_ES |
| dc.title | Rentabilidad financiera de la Empresa Disensa S.A del cantón Babahoyo de los períodos 2020 – 2021 | es_ES |
| dc.type | bachelorThesis | es_ES |
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