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Procesos de innovación en la Vulcanizadora Santiago Oquendo de la Parroquia San Juan, periodo 2022
| dc.contributor.advisor | Fonseca Vásconez, José Fabián | |
| dc.contributor.author | Cadena Henríquez, Belén Elizabeth | |
| dc.date.accessioned | 2023-05-11T12:02:22Z | |
| dc.date.available | 2023-05-11T12:02:22Z | |
| dc.date.issued | 2023 | |
| dc.identifier.uri | http://dspace.utb.edu.ec/handle/49000/13692 | |
| dc.description | The Santiago Oquendo vulcanizer is a company that is dedicated to the repair of tires and the commercialization of products inherent to the economic activity, it is located in the San Juan parish, as this venture is the product of the scarcity of resources, it has been developed over the course of the time empirically, which has led to making mistakes and developing managerial and technical activities lacking in vision and transformation; For this reason, this research aims to evaluate the innovation process in the vulcanizer during the period 2022; The methodology is based on the deductive and inductive methods through a process of analysis through the use of strategic tools and correlation of variables that resulted in threats and weaknesses being greater than strengths and opportunities, concluding that although the situation is good, according to the weighting map, there is a high tendency to be an unattractive business to invest in and it could even go bankrupt if it continues like this. For this reason, it is recommended to generate continuous improvement processes aimed at personnel, technicians, administrators, and changes in the infrastructure to offer better service. | es_ES |
| dc.description | The Santiago Oquendo vulcanizer is a company that is dedicated to the repair of tires and the commercialization of products inherent to the economic activity, it is located in the San Juan parish, as this venture is the product of the scarcity of resources, it has been developed over the course of the time empirically, which has led to making mistakes and developing managerial and technical activities lacking in vision and transformation; For this reason, this research aims to evaluate the innovation process in the vulcanizer during the period 2022; The methodology is based on the deductive and inductive methods through a process of analysis through the use of strategic tools and correlation of variables that resulted in threats and weaknesses being greater than strengths and opportunities, concluding that although the situation is good, according to the weighting map, there is a high tendency to be an unattractive business to invest in and it could even go bankrupt if it continues like this. For this reason, it is recommended to generate continuous improvement processes aimed at personnel, technicians, administrators, and changes in the infrastructure to offer better service. | es_ES |
| dc.description.abstract | La vulcanizadora Santiago Oquendo es una empresa que se dedica a la reparación de neumáticos y comercialización de productos inherentes a la actividad económica, está ubicado en la parroquia San Juan, al ser este emprendimiento producto de la escases de recursos se ha desarrollado en el transcurso del tiempo de forma empírica, lo cual ha conllevado a cometer errores y desarrollar actividades gerenciales y técnicas carentes de visión y transformación; por tal razón esta investigación tiene como objetivo evaluar el proceso de innovación en la vulcanizadora durante el período 2022; la metodología se basa en los métodos deductivo e inductivo por medio de un proceso de análisis mediante el uso de herramientas estratégicas y correlación de variables que dio como resultado que las amenazas y las debilidades son mayores a las fortalezas y oportunidades, concluyendo que si bien la situación es buena según el mapa de ponderación, existe una alta tendencia a ser un negocio poco atractivo para invertir e incluso puede llegar a quebrar de seguir así, por ello se recomienda generar procesos de mejora continua orientado al personal, técnico, administrado, y cambios en la infraestructura para ofrecer mejor servicio. | es_ES |
| dc.format.extent | 35 p. | es_ES |
| dc.language.iso | es | es_ES |
| dc.publisher | Babahoyo: UTB-FAFI. 2023 | es_ES |
| dc.rights | Atribución-NoComercial-SinDerivadas 3.0 Ecuador | * |
| dc.rights.uri | http://creativecommons.org/licenses/by-nc-nd/3.0/ec/ | * |
| dc.subject | Procesos | es_ES |
| dc.subject | Innovación | es_ES |
| dc.subject | Atención al cliente | es_ES |
| dc.subject | TICs | es_ES |
| dc.subject | Transformación | es_ES |
| dc.title | Procesos de innovación en la Vulcanizadora Santiago Oquendo de la Parroquia San Juan, periodo 2022 | es_ES |
| dc.type | bachelorThesis | es_ES |
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