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Gestión de ingresos de la distribuidora Touma S. A. Ditosa de los años 2019-2020.
| dc.contributor.advisor | Haz Cadena, Yomara Paola | |
| dc.contributor.author | Monserrate Bastidas, Arelis Daniela | |
| dc.date.accessioned | 2022-05-09T20:26:10Z | |
| dc.date.available | 2022-05-09T20:26:10Z | |
| dc.date.issued | 2022 | |
| dc.identifier.uri | http://dspace.utb.edu.ec/handle/49000/11521 | |
| dc.description | The Touma S.A Ditosa Distributor with RUC number: 1290071700001 with economic activity: sale of construction materials such as: bricks, gravel, cement, rods and finishes for the home, etc. It was created in 1997 and is currently located on Malecon 9 de October (Esq.). 100 Mejía belonging to Babakoto-Los Ríos, place of reference La carreta Restaurant, belongs to a Disensa franchisee, due to its low costs and quality of the materials it has a good acceptance in the market which allowed the expansion of the premises with the area from hardware store. In 2020, a health emergency called COVID-19 occurred, this caused businesses to close for a certain time, taking into account the measures dictated by the National Emergency Operation Center and, as an economic effect, this virus caused a reduction in sales. which was corroborated by applying the horizontal financial analysis to its Income obtained from the Statements of Comprehensive Income for the periods 2019-2020. This information was collected through interviews as a deductive research method in conjunction with the company's management, managing to determine the problem of managing their income on the effects of the pandemic, Income management is the heart of every company. market oriented. This research was developed within the research subline, Financial, tax and social commitment management, of the accounting and auditing career, of the Faculty of Administration, Finance and Information Technology of the Technical University of Babahoyo. | es_ES |
| dc.description | The Touma S.A Ditosa Distributor with RUC number: 1290071700001 with economic activity: sale of construction materials such as: bricks, gravel, cement, rods and finishes for the home, etc. It was created in 1997 and is currently located on Malecon 9 de October (Esq.). 100 Mejía belonging to Babakoto-Los Ríos, place of reference La carreta Restaurant, belongs to a Disensa franchisee, due to its low costs and quality of the materials it has a good acceptance in the market which allowed the expansion of the premises with the area from hardware store. In 2020, a health emergency called COVID-19 occurred, this caused businesses to close for a certain time, taking into account the measures dictated by the National Emergency Operation Center and, as an economic effect, this virus caused a reduction in sales. which was corroborated by applying the horizontal financial analysis to its Income obtained from the Statements of Comprehensive Income for the periods 2019-2020. This information was collected through interviews as a deductive research method in conjunction with the company's management, managing to determine the problem of managing their income on the effects of the pandemic, Income management is the heart of every company. market oriented. This research was developed within the research subline, Financial, tax and social commitment management, of the accounting and auditing career, of the Faculty of Administration, Finance and Information Technology of the Technical University of Babahoyo. | es_ES |
| dc.description.abstract | La Distribuidora Touma S.A Ditosa con numero de RUC: 1290071700001 con actividad económica: venta de materiales para la construcción como: ladrillos, ripio, cemento, varillas y acabados para el hogar etc. fue creada en el año de 1997 actualmente se encuentra ubicada en Malecon 9 de octubre (Esq.). 100 Mejía perteneciente a Babahoyo-Los ríos, lugar de referencia La carreta Restaurant, pertenece a un franquiciado de Disensa, debido a sus bajos costos y calidad de los materiales tiene una buena aceptación en el mercado lo que ha permitido la ampliación del local con el área de ferretería. En el año 2020 se presentó una emergencia sanitaria llamada COVID-19, esto causo que los negocios cerraran por un determinado tiempo tomando en consideración las medidas dictadas por el Centro de Operación de Emergencia Nacional y como efecto económico este virus ocasiono la reducción de las ventas lo cual se logró corroborar aplicando el análisis financiero horizontal a los Estados de Resultados Integrales de los años 2019- 2020 considerando el rubro de ingresos para su respectivo análisis como enfoque al tema. Esta información se recaudó a través de entrevistas como método deductivo de investigación en conjunto con la gerencia de la empresa, logrando determinar la problemática a la gestión de sus ingresos sobre los efectos de la pandemia, la gestión de los Ingresos es el corazón de toda empresa orientada al mercado. Esta investigación se desarrolló dentro de la sublinea de investigación, Gestión Financiera, tributaria y compromiso social, de la carrera contabilidad y auditoría, de la Facultad de Administración, Finanzas e Informática de la Universidad Técnica de Babahoyo. | es_ES |
| dc.format.extent | 29 p. | es_ES |
| dc.language.iso | es | es_ES |
| dc.publisher | Babahoyo: UTB-FAFI. 2022 | es_ES |
| dc.rights | Atribución-NoComercial-SinDerivadas 3.0 Ecuador | * |
| dc.rights.uri | http://creativecommons.org/licenses/by-nc-nd/3.0/ec/ | * |
| dc.subject | Crisis Económica | es_ES |
| dc.subject | Gestión | es_ES |
| dc.subject | Ingresos | es_ES |
| dc.subject | Análisis horizontal | es_ES |
| dc.subject | Rendimiento económico | es_ES |
| dc.title | Gestión de ingresos de la distribuidora Touma S. A. Ditosa de los años 2019-2020. | es_ES |
| dc.type | bachelorThesis | es_ES |
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